Senior Manager, NAMER Industry Partnerships & Field Marketing

We are looking for a Senior Manager, NAMER Industry Partnerships & Field Marketing to lead Procore’s Industry Partnerships and Field Marketing teams. In this role, you will lead the execution of high-impact field marketing programs and industry partnerships that support Procore’s business priorities, drive pipeline and revenue, and deepen relationships with priority customers, prospects, and industry stakeholders.

You will lead a team of Industry Partnerships and Field Marketing, setting clear priorities, developing talent, and ensuring both teams operate as strategic partners to the business. You will also build and manage key industry relationships and guide the execution of Procore-hosted experiences, regional programs, industry activations, and strategic partnerships.

A critical part of this role is serving as a strategic partner to Sales leadership. You will work closely with Sales to understand business priorities and marketing needs, then help orchestrate the right cross-functional marketing support across integrated campaigns, product marketing, brand, ABM, customer marketing, enablement, and other channels. This role requires someone with broad B2B marketing fluency who can connect business needs to the right marketing approach and effectively navigate across teams.

A successful Senior Manager, Industry Partnerships & Field Marketing will be an experienced people leader, commercially minded marketer, and strong relationship builder who can operate across Sales, Marketing, Customer Success, and external industry partners. You will bring strong executive presence, sound marketing judgment, and the ability to translate business priorities into coordinated programs and measurable outcomes.

This position will report to the Director, Growth & Integrated Marketing, Global Strategic and Enterprise, NAMER, and will be based in Austin, TX. We’re looking for someone to join us immediately.

What you’ll do:

Lead, coach, and develop the NAMER Field Marketing team, establishing clear priorities, operating rhythms, and performance expectations in alignment with business objectives, pipeline and revenue goals

Serve as a strategic partner to Sales leaders by understanding sales priorities, identifying marketing needs, and orchestrating the right cross-functional teams and omnichannel support

Develop Procore’s strategy for building and growing long-term relationships with construction industry associations, trade organizations, and strategic industry partners that extend beyond sponsor ships to include co-marketing, thought leadership, education, industry insights, executive engagement, events, etc.

Guide the strategy and execution of Procore-hosted experiences, including dinners, hospitality events, regional programs, and industry activations

Partner closely with Sales, Customer Success, ABM, Exec Programs, Solutions Engineering, Customer Marketing, Product Marketing, Partner Marketing, Corporate Events, Campaigns, and other stakeholders to deliver an integrated field marketing strategy that drives pipeline, accelerates opportunities, increases account engagement, and supports customer growth

Own budget prioritization, performance measurement, and optimization across field and industry investments, using data to evaluate impact and inform future decisions.

Establish frameworks for measuring partnership and field marketing impact including revenue influence, sourced opportunities, target account engagement, pipeline generation and acceleration, brand impact, and relationship health

Represent Procore with senior industry leaders, association executives, customers, partners, and other external stakeholders at key industry meetings and events

What we’re looking for:

8+ years of experience across Industry…