Senior Brand Manager, Nutrition

When co-founder Mari Llewellyn hit rock bottom mentally and physically, she decided to take ownership of her health by turning to wellness. With the help of her now-husband, Greg, she lost 90 pounds and finally found self-love.

Inspired to help other women do the same, Mari created Bloom: high-quality, delicious health supplements designed to help everyone bloom into their best selves.

All our supplements come in delicious flavors you can’t find anywhere else, so you can enjoy every scoop and stick to your wellness routine with ease.

Designed with you in mind, our supplements are made with high-quality, effective ingredients that provide amazing benefits to help you feel your best daily.*

With a female founder and female-led team, our mission is to make approachable, delicious, and effective supplements so every woman can bloom into their best self.

Bloom Nutrition

IG @bloomsupps @marillewellyn

Tik Tok @bloomnu

Founded by wellness influencer and entrepreneur Mari Llewellyn, Bloom Nutrition is one of the fastest growing wellness brands in the US. Our mission is to help people bloom into their best selves through nutritious and delicious wellness solutions.

Recognized for our innovation and growth, we’re proud recipients of several awards:

• Forbes 30 under 30 (2023)
• Target Partner of the Year (2023)
• Linked In’s Top Start-Ups (2023 & 2024)
• EY Entrepreneurs of the Year (2024)
• Inc. 5000 Company (2024 & 2025)
• New Beauty 100 Wellness Awards (2024)

Austin, TX, hybrid schedule

Director, Integrated Brand Marketing

The Senior Brand Marketing Manager, Nutrition will lead brand planning and integrated marketing for assigned platforms within Bloom’s Nutrition portfolio. Reporting to the Director of Integrated Brand Marketing, this person will translate strategy into high impact consumer-led campaigns, innovation recommendations, retail pitches and go-to-market plans that drive brand equity and business growth.

The ideal candidate combines strategic thinking, creative judgment, and commercial understanding with strong execution and communication. They can independently lead complex initiatives, align cross-functional partners, and use performance insights to build strategic recommendations.

• Lead the strategy, development, and execution of integrated campaigns, accountable for campaign objectives, cross-functional alignment, and results.
• Translate brand strategy into clear briefs and go-to-market plans, ensuring strong cross-functional alignment and execution that align with business objectives and target audiences.
• Ensure consistent brand messaging across digital, print, social media, experiential, traditional media, DOOH/OOH.
• Collaborate with sales and trade marketing to develop retailer-facing brand materials, including presentations, pitch decks, sales sheets, and marketing recaps.
• Own end-to-end go-to-market planning for assigned launches, from positioning and briefs through channel readiness, launch execution, and performance review.
• Support with retail acceptance milestones, asset development tracking, and POS coordination with internal teams and external partners.
• Partner closely with the operations team to ensure packaging development, commercial marketing plans, and production timelines are aligned with retail execution.
• Support early-stage innovation by identifying consumer and category opportunities; researching emerging benefits, formats, flavors, and ingredients; developing product concepts and positioning.
• Apply a strong understanding of consumer insights, leveraging tools such as Numerator and Suzy (or similar…