Product Marketing Manager Job Austin area,Texas USA,Marketing / Advertising / PR

Product marketing at Honeycomb is a small team with a wide surface area. We decide how Honeycomb is positioned, what we say at launch, what the sales team brings into a deal, and how an engineer who has never heard of us understands the product in the first two minutes. Because the team is small, the work is broad: in one week you might rewrite a product page, build a competitive one-pager, interview a customer, and run the launch checklist for a new feature
This role is built for someone early in a product marketing career who wants to systematically improve the customer buying journey. As a product and messaging expert, you will partner with go-to-market teams to drive business impact through sales and marketing campaigns. You will get real ownership of real launches, and you will have senior product marketers, a technical field team, and engineers who like explaining their work close audience is engineers and platform teams, so the bar is accuracy first: we would rather be precise and useful than clever
You will support and execute product marketing across Honeycomb’s core products, with a generalist mix of messaging, launches, content, enablement, and competitive work. Expect to start by contributing to pieces of each and to own more of them over your first year
Messaging and positioning:
Write and maintain messaging for features and product areas, from the one-sentence version an engineer reads on a web page to the slide a sales engineer uses in a technical conversation. Keep it accurate and grounded in what the product actually does
Launches:
Run launch execution for small and mid-sized releases and support the larger ones. Build the plan, write the assets, coordinate Product, Marketing, Sales Engineering, and Customer Success, and report on how the launch performed
Content:
Produce the practical material that helps people evaluate and adopt Honeycomb: blog posts, solution briefs, web copy, demo scripts, FAQs, and customer-facing one-pagers
Sales enablement:
Equip the field with what they need to run a good conversation, including pitch narratives, objection handling, battle cards, and release updates. Join customer calls, listen to recorded ones, and fix the material that isn’t landing
Competitive and market intelligence:
Track the observability market and competitor moves. Maintain competitive assets and keep them current and honest, so the field trusts them
Voice of customer and proof points:
Talk to customers and prospects, turn what you hear into case studies, quotes, and proof points, and bring the patterns back to Product and Marketing
Measurement:
Help define what success looks like for your work, pull the data, and share what you learn, including the things that didn’t work

Benefits

100% covered medical, dental, vision, HSA, FSA, disability, and more
Unlimited PTO, synchronous company break, paid sabbatical, and expressed minimum for time to recharge
401K retirement plans and fully paid life insurance
Up to 16 weeks paid leave regardless of path to parenthood; flexible hours for returning parents and caregivers
$10K to cover gaps in insurance, in support of adoption, surrogacy, preservation, and family-planning costs
$600 per year to spend on the perks you care for most
A stake in our success
Generous new hire equity, and refresh grants
Annual $1,500 development stipend; funding for cognitive coaching; and a focus on career pathing
$500 new hire home setup stipend and $200/mo for wifi, phone and co-working

Passion about the team winning:
Sales, marketing, and product teams will depend on you to succeed. Their success is your success, but you’re not simply an order taker: you look for the smart solutions and don’t wait to be asked

Curiosity about technical products and the patience to…