Brand Technical Sales Specialist

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At IBM Global Sales, we bring together innovation, collaboration, and expertise to help clients solve their most complex business challenges. Working across industries and geographies, you’ll partner with colleagues, clients, and partners to co‑create solutions that drive digital transformation and lasting impact. Success in Global Sales is built on curiosity, empathy, and collaboration. You’ll connect technical understanding with strong people skills, building trusted relationships and shaping solutions that improve business and society.

With world‑class onboarding, continuous learning, and a supportive culture, IBM offers the tools and opportunities to grow your career. Join us and be part of a global team that’s passionate about driving innovation and making a difference.

The Brand Technical Sales Specialist (BTSS) plays a critical role in driving growth by covering a broad territory of 200‑300 clients in a particular industry and product specialty niche within the Select Territory segment. As a hybrid technical + sales role, the BTSS is accountable for supporting opportunity identification, technical qualification, and progression through hands‑on technical sales motions. BTSSs combine product expertise, technical validation, and client‑facing sales skills to accelerate deal velocity and improve win rates, primarily through ecosystem partners.

BTSSs collaborate closely with Business Partners to identify client needs, validate technical fit, design POCs, and streamline solution recommendations aligned to IBM focus products.

• Execute sales motions aligned to Activate accounts.
• Drive technical and sales execution by validating client requirements, confirming solution fit, and supporting opportunity progression.
• Utilize advanced AI‑powered Rev Tech tools for lead scoring, routing, and client insights.[KM1]
• Drive adoption of simplified product portfolios and digital engagement strategies.
• Execute POCs in collaboration with BPs to differentiate IBM solutions.

Bachelor's Degree

• Intermediate to strong hybrid sales and technical skills
• Expertise in solution design, technical troubleshooting, and architecture alignment.
• Ability to prioritize opportunities across 200‑300 accounts in territory.
• Expertise in digital engagement and Rev Tech tools.[KM1]
• Ability to co‑sell and co‑create solutions with partners and clients.
• Collaboration with SDRs and marketing teams.
• Knowledge of IBM focus products and ability to position value vs. price.
• Strong hybrid technical and sales skills across focus product areas.

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