Sales Development Manager

For more than 25 years, PlanITROI has helped organizations maximize the value of their retired technology through secure IT Asset Disposition (ITAD), lifecycle management, reverse logistics, refurbishment, repair, redeployment, and re-marketing services. Every device we recover creates financial value for our clients while extending technology life and helping provide affordable devices to individuals, schools, nonprofits, and businesses worldwide. PlanITROI is a recognized leader in sustainable IT lifecycle solutions, helping enterprise organizations improve financial performance, strengthen security, and advance ESG initiatives through our circular economy model.

The Sales Development Manager leads and develops a team of Sales Development Representatives (SDRs) responsible for generating and qualifying new business opportunities. This role owns the top of the sales funnel: building outbound and inbound prospecting strategy, coaching reps on messaging and conversion, and partnering with sales leadership and marketing to keep the pipeline full of qualified opportunities. The ideal candidate combines hands‑on sales coaching with strong process and data discipline.

Build and lead a high‑performing SDR team that consistently fills the pipeline with qualified opportunities, turning outbound and inbound interest into a predictable, scalable engine for revenue growth.

Engagement Type: Contractor

• Recruit, hire, onboard, and manage a team of SDRs, setting clear performance expectations and growth paths.
• Coach reps on prospecting techniques, objection handling, discovery calls, and outbound messaging through regular call reviews and role‑play.
• Build and refine outbound and inbound prospecting playbooks, cadences, and scripts across phone, email, and social channels.
• Set and track team and individual KPIs, including activity volume, connect rates, meetings booked, and opportunity conversion.
• Partner with Sales and Marketing leadership to align lead qualification criteria, campaign timing, and handoff processes between SDRs and Account Executives.
• Manage CRM hygiene and reporting, ensuring accurate pipeline data and forecasting visibility.
• Run regular 1:1s, team meetings, and training sessions to reinforce skill development and morale.
• Identify and implement tools or automation that improve prospecting efficiency and lead quality.
• Report on team performance and pipeline contribution to senior sales leadership.

• Bachelor’s degree in business, marketing, or a related field, or equivalent experience.
• 3+ years of experience in a sales development or inside sales role, with at least 1-2 years in a leadership or team lead capacity.
• Proven track record of meeting or exceeding pipeline generation targets.
• Experience coaching reps on outbound prospecting and consultative selling techniques.
• Strong working knowledge of CRM platforms (Salesforce, Hub Spot, or similar) and sales engagement tools.
• Excellent verbal and written communication skills.
• Data‑driven approach to managing team performance and identifying bottlenecks in the funnel.

• Experience in B2B sales, particularly in a technology, SaaS, or services environment.
• Familiarity with sales methodologies such as Challenger, or Miller Heinman.
• Experience building or scaling an SDR program from the ground up.

PlanITROI is an equal opportunity employer. We prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws

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