Account Manager

Abel Communications is seeking an Account Manager who turns ideas into measurable momentum. You’ll lead day-to-day client relationships and steer integrated programs across earned media, content, and social. The ideal candidate is a strong operator and storyteller with 4-7 years in an agency or similarly fast-paced environment, ready to own accounts, coach teams, and deliver results.

• Serve as primary point of contact and lead for 4-5 accounts; manage team, profitability, and client satisfaction.
• Translate client goals into clear strategies, briefs, and integrated plans (earned, social, content, partnerships).
• Own scope implementation, timelines, and resourcing; ensure deliverables are met on time and with high quality.
• Track budgets, forecasts, and utilization; drive account profitability and growth.
• Maintain live status docs, plans, editorial calendars, and media tracking.
• Lead pitch and messaging development; manage targeted media and influencer outreach.
• Maintain relationships with priority reporters/editors; secure consistent, high-impact coverage; coach the team on media strategies.
• Draft/approve comms plans, briefing docs, and spokesperson prep.
• Oversee development of releases, bylines, blogs, case studies, landing pages, and social campaigns aligned to brand voice and SEO basics.
• Write or edit key pieces; brief creative teams; uphold quality standards across copy and assets.
• Develop paid social/boosting plans; interpret platform analytics to optimize content.
• Lead program reporting; synthesize results into clear insights and recommendations.
• Manage and mentor account team members; set goals, deliver feedback, and grow capabilities.
• Lead brainstorms; instill best practices for pitching, writing, organization, and client service.
• Anticipates risks and remove blockers; escalates issues thoughtfully with recommendations.
• Identify expansion opportunities and shape renewal scopes.
• Contribute to new-business opportunities and agency marketing; participate in prospect and pitch meetings.

• Delivering consistent, on-time programs that yield impact and praise.
• Retaining and renewing core accounts with strong client satisfaction and on-target profitability.
• Securing meaningful media results aligned to strategy.
• Elevating the team’s craft through coaching, clear briefs, and actionable feedback.
• Surfacing smart, data-informed recommendations that drive optimizations and upsells.

Abel Communications foster a collaborative and enjoyable workplace where employees are encouraged to do great work and make time for great lives. We’ve been named among Baltimore Business Journal’s Best Places to Work four times and named PRSA Maryland Team of the Year.

We offer a comprehensive benefits package that includes health, dental, vision, and short-term disability insurance, as well as a flexible work schedule. We emphasize the importance of continued professional and skill development. We close the office on Orioles Opening Day and have many outings throughout the year to foster teamwork and camaraderie. We love Baltimore, our clients, coming up with BIG ideas, and delivering amazing work.

Our business currently operates in a hybrid environment, offering employee-driven flexibility to work from wherever we are most productive.

Abel Communications respects and values diversity, and is committed to fostering an inclusive culture. Abel Communications is proud to be an Equal Opportunity Employer. Qualified applicants will be considered for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, disability, veteran status, or any other legally protected class.