×
Register Here to Apply for Jobs or Post Jobs. X

Senior Digital Marketing Manager

Job in Kota Bandung, 64484, Bandung, Indonesia
Listing for: Photocentric
Full Time position
Listed on 2026-06-15
Job specializations:
  • IT/Tech
    SEO, Digital Marketing, Data Analyst
Job Description & How to Apply Below
Location: Kota Bandung

Role Overview

We are hiring a senior, hands‑on Digital Marketing, SEO & AI Visibility Manager to own our global organic visibility, analytics foundation, and SEO first website backend execution.

This role entails full ownership across strategy and execution. The role is explicitly SEMrush led and Word Press based. Candidates must demonstrate modern SEO capability that spans traditional Google search and emerging AI/LLM discovery.

This role will also support the backend build and SEO architecture of our new website, working alongside internal content ownership and an external visual design.

Scope of Responsibilities
  • Global SEO & AI Visibility Program
    • Own and execute a global SEO and AI search visibility strategy
    • Balance traditional Google SEO with AI/LLM discovery (ChatGPT, Gemini, Perplexity, etc.)
    • Continuously adapt strategy based on algorithm and platform changes
  • Measurement & Analytics Foundation (Traffic → Lead → Opportunity)
    • Own GA4 setup, configuration, and governance
    • Connect GA4 with CRM and marketing systems to enable attribution
    • Define and monitor traffic, lead, and opportunity metrics
    • Diagnose and resolve technical tracking issues
    • Monitor performance trends and adjust strategy accordingly
  • Keyword & Search Strategy (Google + AI)
    • Research what customers actually search for across Google and AI tools
    • Prioritize keywords by business value as well as search volume
    • Map keywords to services, pages, and content ownership
    • Define where the company should compete, defend, or deliberately avoid
    • Maintain keyword tracking and Share of Voice in Search
  • SEO & AI Search Visibility Enablement (Execution)
    • Execute on page SEO: copy optimization, headings, metadata
    • Build internal linking strategies and SEO first page structures
    • Implement schema markup and AI readable content structures
    • Partner with content owners to ensure SEO intent is preserved
  • Website Backend & SEO Architecture (Word Press)
    • Support the backend build of the company website
    • Define page hierarchy, navigation logic, URLs, and taxonomies
    • Configure SEO, performance, security, and analytics plugins
    • Ensure SEO and analytics readiness pre‑ and post‑launch
    • Lead SEO QA, redirect planning, and launch monitoring
  • Executive Dashboards & Reporting
    • Cadence:
      Create simple, clear dashboards showing
    • traffic trends, leads and conversions, rankings, and Share of Voice performance over time
    • Update dashboards monthly
    • Provide written summaries explaining what the data means and what to do next
  • Competitor Visibility & Share of Voice
    • Tracking:
      Monitor competitor visibility across Google search, AI answers, and summaries
    • Track Share of Voice and positioning using SEMrush
    • Identify gaps and opportunities in competitors' strategies
  • Sales & Marketing Alignment and Attribution
    • Facilitate workshops to align Sales and Marketing on
    • What counts as a lead, how a lead becomes sales ready, how success is measured jointly
    • Document definitions, handoffs, and attribution logic
  • Required Experience & Skills
    • Have 5+ years hands on SEO and digital marketing
    • Deep SEMrush expertise (keywords, SOV, audits, competitor reporting)
    • Strong technical SEO fundamentals
    • Practical GA4 setup and attribution experience
    • Experience supporting Word Press builds
    • Clear professional spoken and written English
    • Ability to operate independently and own outcomes
    • Demonstrated skill beyond data collection and into strategy development and execution
    • Experience building executive dashboards
    • Experience adapting SEO for AI/LLM
    • Strong preferred B2B or complex service experience
    #J-18808-Ljbffr
    Position Requirements
    10+ Years work experience
    Note that applications are not being accepted from your jurisdiction for this job currently via this jobsite. Candidate preferences are the decision of the Employer or Recruiting Agent, and are controlled by them alone.
    To Search, View & Apply for jobs on this site that accept applications from your location or country, tap here to make a Search:
     
     
     
    Search for further Jobs Here:
    (Try combinations for better Results! Or enter less keywords for broader Results)
    Location
    Increase/decrease your Search Radius (miles)
    0
    200
    Filters
    Education Level
    Experience Level (years)
    Posted in last:
    Salary