Associate Product Manager

Location: Bengaluru

About Be Betta

BeBetta is the 'Netflix of gaming'—a unified destination where players discover, play, and keep coming back. Our gamified rewards platform turns every session into progress, driving loyalty across titles and experiences. Built in Bangalore, we blend sports, gaming, and consumer tech to deliver binge‑worthy gameplay loops, personalized discovery, and rewards that delight fans at scale.

Role Overview

As an Associate Product Manager, you'll turn insights into outcomes—owning problem discovery, shaping solutions, and partnering with engineering, design, and marketing to ship features that grow engagement, retention, and rewards adoption.

Key Responsibilities

Product Strategy & Discovery
Contribute to vision, strategy, and quarterly roadmaps aligned to engagement, retention, and revenue goals.
Run discovery: user interviews, JTBD mapping, competitive research, and hypothesis framing.
Execution & Delivery
Translate problems into clear PRDs, user stories, acceptance criteria, and milestones.
Drive sprint planning, prioritize trade‑offs, and unblock cross‑functional teams from ideation to launch.
Analytics & Outcomes
Define success metrics (DAU/MAU, retention cohorts, session length, rewards redemption, NPS).
Partner with data to run A/B tests, analyze funnels, and iterate on growth and rewards mechanics.
Collaboration & Communication
Align with engineering, design, QA, marketing, and partnerships throughout build and launch.
Communicate decisions crisply; maintain transparency on progress, risks, and outcomes.
User‑Centric Innovation
Track trends in sports, gaming, and consumer product design; propose ideas that increase stickiness and lifetime value.

What You'll Bring

2–4 years in product management or a related role in consumer tech, gaming, or sports tech.
Bachelor's degree in Engineering, Business, or related field; MBA is a plus.
Strong problem‑solving, structured thinking, and written communication.
Hands‑on with JIRA, Figma, and product analytics (e.g., Mixpanel, GA, Data Studio); basic SQL a plus.
Familiarity with Agile/Scrum; comfortable with rapid experimentation and iteration.
Passion for sports and gaming—and empathy for player and fan experiences.

Nice‑to‑Have

Experience with mobile consumer products osure to monetization, gamification, loyalty systems, or growth experiments.
Experience designing or operating rewards programs (tiers, points, quests, streaks).

Why Be Betta

Build category‑defining gaming experiences with a fast‑moving team.
Ownership, impact, and room to grow.
Competitive compensation and perks.
A culture that values curiosity, collaboration, and shipping great products.