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Performance Marketing | Google Ads Specialist | D2C | US & UK Markets | Global Campaign Expe
Job Description & How to Apply Below
Location: Bengaluru
Google Ads Specialist – D2C Growth | US & UK Markets
We are hiring a highly analytical and performance-driven Google Ads Specialist with strong experience managing D2C campaigns for the US & UK markets .
This opportunity is ideal for someone who has successfully scaled international eCommerce campaigns, optimized ROAS, and managed high-budget performance marketing initiatives.
Role Overview
You will own end-to-end Google Ads strategy and execution across:
Search Campaigns
Shopping Campaigns
Performance Max (PMax)
Display Ads
You Tube Ads
Remarketing Campaigns
You’ll manage international D2C campaigns with monthly ad spends up to $50,000 , driving customer acquisition and revenue growth across global markets.
Key Responsibilities
Own and scale Google Ads campaigns across US, UK, and European markets
Drive performance focused on ROAS, CAC, conversions, and revenue growth
Manage Search, Shopping, Performance Max, Display, You Tube, and Remarketing campaigns
Execute full-funnel PPC strategies for D2C customer acquisition
Perform audience targeting, keyword strategy, and campaign optimization
Conduct A/B testing across creatives, bidding strategies, and landing pages
Optimize conversion tracking using GA4, GTM, and Google Ads
Collaborate with creative and CRO teams to improve conversion rates
Analyze campaign performance and generate actionable insights
Stay updated with Google Ads algorithm changes and new growth opportunities
Required Skills & Experience :
5–7 years of hands-on Google Ads experience
Strong experience handling D2C/eCommerce campaigns
Mandatory experience scaling campaigns in the US & UK markets
Proven success managing high-budget international campaigns
Strong expertise in:
Google Ads
GA4
Google Tag Manager (GTM)
Google Search Console
Google Keyword Planner
Experience with conversion tracking and attribution setup
Strong analytical and reporting skills
Experience with Shopify-based brands is highly preferred
Familiarity with tools like Hotjar, SEMrush, Ahrefs, VWO, or Microsoft Clarity is an advantage
Ideal Candidate
We are specifically looking for candidates who have:
Worked extensively on international D2C campaigns
Managed performance-focused eCommerce accounts
Delivered strong ROAS for branded and non-branded campaigns
Hands-on experience with Performance Max and Shopping campaigns
Experience scaling revenue through data-driven optimization
Please write to to get connected!
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