Digital Marketing Executive

Location: Bengaluru

Role & Responsibilities

Responsible for execution of the company's Digital Marketing Strategy that involves all relevant social media – Linkedin, Youtube
Creating and establishing the Brand Awareness for Quantum and its products.
Ensuring the visibility of the Brand and Product
Management of website and ensuring that it is constantly updated
Independently managing all digital marketing activities
Set up and management of Linked in account and managing you tube.
Writing blogs and content on digital forum to ensure visibility
Responsible to develop and implement the Online Marketing and Brand Positioning strategies
Create key reporting and performance indicators based on business requirements
Brand management on the digital forum

Ideal Candidate

Strong Digital Marketing / B2B Brand Marketing profiles
Mandatory (Experience
1):
Must have a minimum 4+ years of experience as a Digital Marketing Executive / Digital Marketing Professional
Mandatory (Experience
2):
Hands-on experience in B2B digital marketing, with a strong focus on brand awareness, product visibility, and brand positioning
Mandatory (Experience
3):
Hands-on experience in social media management, including Linked In and You Tube, social media calendar planning, and brand reputation management
Mandatory (Experience
4):
Strong experience in SEO (On-page, Off-page, and Technical SEO), website management, and page optimization to improve online visibility and rankings
Mandatory (Experience
5):
Proven experience in paid digital marketing campaigns, including Google AdWords, Meta Advertising, and Linked In Advertising
Mandatory (Experience
6):
Experience in content creation, including blog writing, content generation, and digital publishing for B2B audiences
Mandatory (Tools):
Hands-on experience with Google Analytics, Google Search Console, Google Webmasters, Google Trends, and performance tracking tools
Mandatory (Skills
1):
Strong understanding of email marketing, campaign sequencing, lead nurturing funnels, programmatic advertising, and KPI reporting
Mandatory (Company): B2B SaaS / B2B Services OR Digital Marketing Agencies, with exposure to B2B client/projects (If candidate is from marketing agency, name of b2b clients and projects should be mentioned in resume)
Preferred (Education):
Bachelor's or Master's degree in BBA / BBM / MBA / Mass Communication / Journalism.
Preferred (Certifications):
Google certifications in Google Analytics / Google Ads / Digital Marketing.
Preferred (Advanced Marketing):
Exposure to advanced web page ranking techniques and latest digital marketing trends.

Skills:

google,b2b,advertising,linkedin,social media,digital marketing,management