Senior Marketer

Position: Senior Performance Marketer
Location: Bengaluru

About Wiz Commerce
Wholesale distribution is a $10T+ industry — and most of it still runs on fax, spreadsheets, and legacy ERPs. We're here to change that.
Wiz Commerce is the AI Operating System for B2B Trade. We build AI-native commerce solutions that sit on top of the ERPs distributors already use — no rip and replace, no 12-month implementations. Just real transformation, fast.
Our platform combines an AI-native CRM, B2B website builder, embedded finance, and AI co-workers (order entry, quoting, content) into one unified system built for how wholesale actually works.

ROLE OVERVIEW
We're looking for a data-driven Performance Marketer who lives and breathes paid advertising. You will own end-to-end campaign strategy and execution across Google and Meta, with a strong focus on pipeline generation, lead quality, and ROI. This is a high-impact, hands-on role for someone who wants to own a function and grow with it.

KEY RESPONSIBILITIES
Own & execute paid campaigns across Google Ads (Search, Display, You Tube) and Meta (Facebook, Instagram) from strategy to optimisation.
Drive pipeline generation by running targeted campaigns focused on lead quality and conversion, not just volume.
Manage ad budgets efficiently — allocate, monitor and optimise spend to maximise ROAS and minimise CAC.
Build and test audience segments, creatives, copy variations and landing pages through structured A/B experiments.
Track, analyse and report on campaign performance using Google Analytics, Meta Ads Manager and other tools — with a clear view on what's working and what's not.
Collaborate with the design and content teams to brief and produce high-converting ad creatives tailored to each platform.
Set up and maintain conversion tracking, pixel integrations, and UTM structures to ensure clean attribution.
Stay current with platform updates, algorithm changes, and industry best practices to keep campaigns ahead of the curve.
Identify new paid channels and growth opportunities beyond existing platforms where relevant.

WHAT YOU'LL BRING
4+ years of hands-on experience in B2B performance marketing with a strong focus on Google Ads and Meta Ads.
Demonstrated ability to manage significant ad budgets independently and deliver measurable ROI.
Deep understanding of the full paid marketing funnel — from awareness to conversion to retention.
Strong analytical skills — you're comfortable pulling insights from data and turning them into action.
Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and Tag Manager.

Experience with B2B SaaS is a strong plus.
Familiarity with CRM tools (Hub Spot preferred) and lead attribution models.
Excellent communication skills — you can brief a designer and present results to leadership with equal clarity.
A bias for action, ownership mentality, and comfort working in a fast-paced, evolving environment.