Associate Director, International Marketing

Georgian is more than just an employer – we're a community. With campuses located across Central and Southwestern Ontario, Georgian College offers rewarding employment opportunities in academics, administration, research, and more. We take pride in working alongside a dynamic team of student-focused educators, dedicated supporters, and passionate advocates. Together, we can advance our mission to inspire innovation, transform lives, and connect communities through the power of education.

Our exciting work environment offers the opportunity to learn and grow, while collaborating in a team-oriented culture that promotes equity, diversity, inclusion and belonging. Together, we deliver unrivaled experiences for our students, employees and the communities we serve. Read our  strategic plan.

If you share our energy and passion, please consider joining Team Georgian.

Position Overview:

We’re seeking a bold, data-driven marketing leader to shape and lead Georgian’s international marketing strategy. Reporting to the Executive Director, Marketing & Communications and working as part of Georgian’s integrated Marketing, Communications, Recruitment and Events (MCRE) team — in close partnership with the International department — this role drives brand positioning, guides global marketing investment, informs enrolment strategy, and mitigates risk across priority international markets.

This is an opportunity to make immediate impact by strengthening Georgian’s global brand, accelerating sustainable enrolment growth, and expanding our presence in both international student recruitment (B2C) and professional workforce development (B2B).
The ideal candidate will bring:

• Proven experience leading and elevating a brand across multiple markets

• Strong B2C and B2B expertise grounded in analytics, performance marketing, and ROI discipline

• A track record of translating market insight into growth and competitive advantage

• Experience in post-secondary, international education, or global workforce training is an asset.

If you’re excited by the opportunity to build something meaningful, work alongside a collaborative and innovative team, we’d welcome the opportunity to connect.

Job Details:

Job posting date:
February 19, 2026
Department:
Marketing, Communications and Recruitment

Location:

Barrie Campus
-hybrid work environment
Classification:
Administration

Employment Type:

Full Time
Hours of Work: 37.5 hours per week
Salary Range: $103,310-$137,746

Key Responsibilities:

Brand strategy and marketing leadership

Data, technology and performance optimization

Cross-functional collaboration