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Marketing Director

Job in Barrie, Ontario, A4N, Canada
Listing for: Agilus Consulting Group
Full Time position
Listed on 2026-10-12
Job specializations:
  • Marketing / Advertising / PR
    Marketing Management, Marketing Communications, Brand Ambassadors & Brand Management, Event Management & Planning
  • Management
    Event Management & Planning
Salary/Wage Range or Industry Benchmark: 220138 - 234341 CAD Yearly CAD 220138.00 234341.00 YEAR
Job Description & How to Apply Below

Position Overview

Agilus by Synergie is recruiting for a Marketing Director in the automotive sector in Barrie, Ontario. This role leads national marketing strategy for a major consumer brand in the power sports sector.

Key Responsibilities
  • Develop and execute national marketing and advertising strategies
  • Lead brand positioning, aligning with global marketing direction
  • Manage marketing budgets, forecasts, and ROI performance tracking
  • Oversee promotions, sponsor ships, events, and campaign execution
  • Drive dealer engagement and traffic through targeted marketing programs
  • Lead the development of sales and marketing materials across product lines
  • Analyze campaign performance and optimize marketing effectiveness
  • Mentor and lead a high‑performing marketing team
Qualifications
  • 15+ years of progressive marketing leadership experience
  • Proven experience within the power sports / recreational vehicle industry (mandatory)
  • Strong background in consumer product branding and go‑to‑market strategy
  • Experience managing large marketing budgets and campaigns
  • Demonstrated success leading and developing high‑performing teams
  • Expertise in both traditional and digital marketing channels
  • Strong stakeholder management across internal teams and external partners
  • Excellent communication, leadership, and strategic thinking skills
Benefits
  • Total rewards: $155,000 – $165,000 annually
  • Competitive compensation with flexibility
  • Direct access to executive leadership and influence on company direction
  • Full ownership of national marketing strategy and execution
  • Opportunity to lead and mentor an established marketing team
  • Work on exciting, lifestyle‑driven products in the power sports industry
  • High visibility role with strong impact on revenue and brand growth
  • Collaborative environment working closely with dealers and partners
  • Stable, well‑established organization with growth potential
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