Senior Product Designer; Connected Devices

We’re looking for Senior Product Designers to join our Product Design team, helping shape how families discover, set up, and enjoy Yoto every day, across software and hardware experiences.

Yoto is a screen‑free interactive audio platform for kids. We make carefully connected audio players that kids control, with no microphones, cameras or ads. We have a catalogue of audio that inspires creative play and learning with 1,000+ titles in our card store from top creators, publishers and labels - think Disney, Marvel, Roald Dahl and Universal Music. We also create Yoto Originals like Brain Bots.

• Voted the 14th fastest‑growing private software technology company in Britain in The Sunday Times 100 Tech 2025; and named the 94th fastest‑growing company in Europe in the prestigious FT1000.
• Ranked 9th in Fast Company’s Most Innovative Companies in 2024; and featured in the Sifted 100 fastest‑growing startups across the UK&I by revenue growth.
• Featured in Bloomberg’s 25 UK startups to watch in 2023; and ranked second fastest growing tech company in the UK in the Deloitte Fast
  50.
• Named one of TIME Magazine’s Top 100 Inventions of 2020.
• We’re over 200 employees spread across the world – and growing!

We’re on a mission to be the soundtrack of childhood, and help families on their own unique adventures. By creating products that inspire independent play, we help families discover and grow with an inspiring world of audio – and we would like you to help us achieve it!

The Product Design team at Yoto shapes how families experience our audio players and the digital ecosystem around them.

As a Senior Product Designer for Connected Products, you'll take ownership of how Yoto players come to life in families’ homes – designing the player setup and management experience that spans hardware, firmware and app.

You’ll partner closely with Product, Engineering, Hardware, Firmware, Research, and Brand teams to turn ambiguous problems into clear, well‑crafted solutions. This role is hands‑on, with a strong focus on delivering high‑quality design work while collaborating effectively across disciplines.

Our work spans some of the most important moments in a family’s journey – from first‑time setup and early engagement, to everyday listening, creation, and content discovery. Your work will help ensure these experiences feel simple, magical, and deeply considered.

• Own and champion the player setup experience – the first‑time journey from unboxing to a child happily listening – designing the digital interfaces in the Yoto app that bring the hardware to life for families.
• Work at the intersection of hardware, firmware, app and packaging – making sure the setup journey works and feels like one coherent product.
• Bring proven connected‑product instinct to the design conversation, so the digital and physical interactions tessellate, complement, and elevate one another.
• Drive cross‑cutting work – pairing, error recovery, firmware updates, multi‑player households, device‑app handoffs – that elevates the experience across every touchpoint where the player meets the app.
• Own design for complex, high‑impact areas of the connected experience from early discovery through to shipped outcomes, with clear links to customer behaviour and business impact.
• Work closely with Product, Engineering and Hardware to design within real‑world constraints, making pragmatic trade‑offs without compromising quality.
• Use research and real‑world observation (e.g. at home, during routines) to understand how families interact with Yoto and turn insights into meaningful improvements.
• Align stakeholders across product, hardware, marketing, and brand, bringing clarity where priorities or opinions differ.
• Make confident decisions in ambiguity, balancing user needs, technical constraints, and business goals to move work forward.
• Communicate your work clearly and persuasively, using storytelling and artefacts to build alignment.
• Contribute to critique and team discussions, helping raise the bar for quality and execution.

Essential

• Experience designing for connected products, IoT, or hardware‑adjacent ecosystems.
• A…