Licensing Coordinator; Toys and Games

The Licensing Coordinator is responsible for supporting the Toys & Games team (reporting to the Manager, Licensing, Toys & Games) to manage a number of sub-categories within Toys & Games (inc. Hardlines). This includes identifying the best licensees to partner within pre-defined product categories, supporting line manager in negotiating agreements, and developing Pokémon licensed products by working alongside the Brand Services team.

They will facilitate and monitor the product approval process to help ensure product submissions are dealt with in a timely manner with the The Pokémon Company International (TPCi) London-led accounts. In this role they will also act as the EMEA point of contact for product development, legal and financial queries with TPCi Seattle-led licensees.

• Category Management / Strategy:
  Support the Toys & Games team in developing and executing a five‑year road map for the Toys & Games category (including Hardlines) in the region while working closely with the Seattle‑based licensing team.
• Work on the creation of targeted presentations to pitch, support and/or launch licensing programmes or specific category areas.
• Maintain current knowledge of industry trends, competitors, business opportunities, threats and dynamics for categories and key licensees.
  Category Management:
• Support the Licensing Manager, Toys & Games by developing and maintaining strong business relationships with new and existing licensees (including Master Toy) across a variety of Toys & Games categories.
• Work on the creation of targeted presentations to support our global licensees in launching new programmes and products at retail in EMEA. Prepare product presentations as needed for internal and external use.
• Work with the Toys & Games team to provide quarterly business updates (on behalf of the Licensing team) and forecasts (for allocated accounts) to evaluate progress against budget.
  Licensee Management:
• Accountable for day‑to‑day management of allocated accounts. Support line manager in negotiating business terms and contracts with relevant licensees.

• Act as EMEA point of contact for product development (localisation), legal and financial queries from our global licensees (toys and games, video game accessories, Trading Card Game accessories, amusement plush, etc.).

• Supervise contract negotiation and secure the best deals in line with consumer products guidelines and business goals. Manage the process from contract to product development and execution.

• Assist with the planning and attendance of annual Licensing Summits, Licensing Shows, Toy Fairs and other trade shows and events as necessary.
• Attendance and presentation participation in licensee/partner presentations. Regular attendance of trade shows and social industry functions where applicable (Brand Licensing Europe, etc.).