Marketing Executive: Brand Launch & Campaigns

JOB TITLE:
Marketing Executive

SALARY: £28,000-£30,000

LOCATION:
Basingstoke

We’re looking for a proactive, hands-on Marketing Executive to support the delivery of Resourcei

T’s marketing activity at an exciting stage of growth.

This role will play a key part in bringing our new brand to life, supporting internal marketing, and contributing to campaign delivery for Resourcei

T and, at times, for client work.

You’ll work closely with the Demand Generation and Creative teams, gaining exposure to brand, content, and digital marketing in a fast-paced agency environment.

KEY RESPONSIBILITIES

Supporting Our Rebrand and Rollout

• Support the delivery of the rebrand and launch across key channels
• Coordinate copy and design resources to update marketing materials, templates, and brand assets
• Assist with website updates, including content, imagery, and basic SEO, leveraging resources as required
• Help to coordinate the internal rollout and ensure consistency across touchpoints
• Work with teams to maintain tone of voice and messaging consistency

Marketing Campaign and Content Support

• Create and schedule content across Linked In, email, and the website
• Coordinate resources to execute the marketing campaign plan, including blogs, case studies, newsletters, social content, webinars, events, and campaign promotion

Digital and Website Support

• Maintain and update website content and landing pages, leveraging additional resources as necessary
• Support basic SEO improvements and content optimisation
• Monitor campaign performance and website activity, with guidance

Organisation and Marketing Operations

• Update CRM and marketing systems with campaign activity and performance
• Support lead management and data hygiene
• Stay organised across multiple projects and deadlines

Campaign Support (Internal and Client)

• Support campaign planning and execution alongside the Demand Generation team
• Assist with email, social, and content creation for campaigns
• Help to track performance and prepare reporting summaries
• Occasionally support client campaign delivery when needed

PREFERRED SKILLS AND EXPERIENCE

Essential skills:

• 1–3 years’ experience in a marketing role, ideally gained in the IT industry
• Self-motivated and proactive
• Strong written and verbal communication skills
• Good knowledge and understanding of current digital marketing tools, including social, email, content, and websites
• Good organisational skills, with the ability to multitask and take ownership of project execution

Desirable skills:

• Experience in a B2B or agency environment
• Basic understanding of SEO, paid media or analytics
• Experience using CMS platforms or marketing tools