Sales Manager

What does living fully mean to you?

Whether you are seeking to grow with new opportunities, work beside teammates that feel like family, or make a difference in the world, a career with Abbey Hotel Bath - A Tribute Portfolio Hotel (part of the Marriott collection) can help you live life to its fullest, no matter how you define it.

Abbey Hotel, Bath is located in the centre of the beautiful wellbeing destination of Bath, just a short walk from the Roman Baths, Bath Abbey and Bath Spa.

The Sales Manager is responsible for driving revenue growth through proactive sales activity, managing corporate, group and event accounts, and building strong relationships with clients to maximise business for the hotel. The role works closely with Revenue, Marketing and Events to convert opportunities into confirmed business.

Salary: £35,000 per annum

Hours:

40 hours per week, Full Time (will consider part time)

Days:
Monday
- Friday (Flexible on days for fulfill met of job role)

• Worldwide employee discounts at Marriott Hotels;
• Hotel discounts across all Axiom Hospitality hotels – colleague rates and up to 50% discount on F&B;
• 28 days holiday, including bank holidays, increasing yearly to 33 days;
• Discounts across retail, restaurants, events and more through our benefits & rewards portal;
• Access to our Employee Assistance Line to support your Mental Health and Wellbeing;
• Use of Wagestream Financial Wellbeing platform, allowing instant access to your pay;
• Yearly complimentary Axiom Xcape stayover after one year of service;
• A growing team with great training, progression, and promotion opportunities;
• Rewards for referring a friend: referral bonus for recommending a new team member starts at £250 per successful hire;
• Free meals while on shift;
• Length of service awards, ranging from 1 year to 3, 5, 10 and 20-year rewards and more!

This role requires a 70% proactive and 30% reactive sales approach, with a strong focus on generating new business and developing client relationships

Specifically, you will be responsible for, but not limited to, performing the following tasks to the highest standards:

• Develop and implement the hotel's sales strategy and account plan to achieve revenue targets across rooms, meetings and events
• Proactively identify, target and secure new business from corporate, group and MICE (meetings, incentives, conferences and events) clients
• Manage and grow relationships with existing corporate accounts, travel agents and tour operators
• Conduct sales calls, site inspections and client entertainment to build relationships and secure business
• Prepare and negotiate proposals, contracts and rate agreements for corporate and group business
• Manage the sales pipeline and CRM system, ensuring accurate tracking of leads, opportunities and conversion
• Collaborate with Revenue Management to ensure pricing and availability decisions align with commercial strategy
• Attend trade shows, networking events and industry functions to promote the hotel and generate new leads
• Work with the Events team to convert enquiries into confirmed bookings for meetings, weddings and private events
• Prepare and present regular sales reports, forecasts and pipeline updates to the General Manager
• Develop and maintain strong working relationships with key feeder markets and booking channels
• Support the Marketing team with sales collateral, case studies and campaign input
• Conduct competitor analysis to identify market positioning, pricing and business opportunities
• Manage RFP (request for proposal) processes for corporate and group accounts, ensuring timely and competitive responses
• Build and maintain a strong network of local and regional business contacts to generate…