Automotive Account Manager

Job Description

As an Automotive Account Manager at  Digital, you will serve as a trusted consultant to our clients, working closely with them to understand their unique business goals and challenges. You will be responsible for crafting and executing digital strategies that leverage our suite of services to deliver measurable results. This role requires a combination of strategic thinking, exceptional communication skills, and a deep understanding of digital marketing trends.

• Build and maintain strong, lasting relationships with clients, serving as their main point of contact for all digital strategy and execution matters.
• Plan and execute digital marketing strategies based on client goals and objectives, and consult with clients on processes and industry best practices.
• Collaborate with cross-functional teams to develop strategies and ensure the success of campaign delivery, performance, and execution based on client objectives.
• Daily client communication on advertising strategy and campaign performance results into an actionable narrative for clients.
• Develop and present detailed digital marketing proposals that encompass strategies, goals, tactics and KPIs.
• Monitor campaign performance, analyze data, and provide strategic insights to optimize digital strategies for maximum impact.
• Evaluate client’s needs and assist to drive revenue growth while identifying new opportunities.
• Manage project timelines, budgets and resources to ensure execution of digital campaigns.
• Identify upsell opportunities within existing client accounts.
• Prepare reports for clients, outlining campaign performance and demonstrating the value delivered.
• Stay up to date with the latest industry trends and technologies, advising clients on opportunities.
• Handle any issues or concerns that may arise during the course of client projects, ensuring a timely resolution and client satisfaction.
• Travel quarterly or on a need basis for client consultations
• Other duties may be assigned related to the position

• Experience in digital marketing, account management, client services or a related field
• Strong understanding of various digital marketing channels, including SEM, SEO, Online Display, and Social Media marketing
• Exceptional communication skills, both verbal and written, with the ability to convey complex ideas clearly and effectively
• Ability to analyze data sets and identify trends based on industry KPIs
• Excellent project management skills, including the ability to manage multiple client accounts simultaneously
• Knowledge of the automotive sales industry and processes
• Proficiency using industry tools and platforms such as Google Analytics, CRM systems, Google Adwords, Facebook Business Manager, etc.

• Bachelor’s degree in Marketing, Business, Communications or related field
• Experience building campaigns (PMax, Search, etc)
• Experience in selling digital marketing solutions
• Agency experience
• Google Certifications

• Entry level

• Full-time

• Sales and Business Development

• Advertising Services

Baton Rouge, LA

Salary: $85,000.00-$