Principal, Business Development Northeast Region

Principal, Business Development Northeast Region

The Principal, Business Development, is responsible for growing revenue and retention by cultivating existing customer relationships and establishing new revenue opportunities within the collision repair industry by supporting and promoting all I‑CAR programs and services. This individual serves the collision industry with collision repair businesses, and schools, while interacting with repair professionals (includes technicians, managers, owners, and others), technical school administrators, instructors, and volunteer committees.

The role focuses on promoting I‑CAR education, training, products, and services while driving growth and revenue generation.

Region: Northeast – ME, VT, CT, RI, NH, MA, PA, NY, NJ, MD, DE & WV

• Develop and maintain relationships with new and existing customers across the Northeast region through regular in-person, virtual, and phone interactions.
• Identify and pursue growth opportunities by promoting I‑CAR education, training, products, and services to collision repair businesses, insurers, OEMs, suppliers, and schools.
• Serve as a trusted industry liaison
  , communicating trends, insights, and customer needs to executive leadership.
• Drive revenue and manage budgets
  , including interpreting financial statements and meeting regional financial goals.
• Collaborate on strategic planning
  , assisting in annual revenue goal setting, forecasting, and campaign execution.
• Engage volunteer committees and Career Technical Education (CTE) programs
  , recruiting members, supporting instructors, and participating in career fairs and student events.
• Deliver impactful presentations at trade shows, industry events, and I‑CAR meetings to promote programs and services.
• Partner with internal teams to support initiatives such as Gold Class recognition, subscription growth, and OEM/insurance relations.
• Commit to continuous learning through I‑CAR training and industry‑related professional development.
• Travel extensively throughout the Northeast region, including overnight stays and occasional weekends.

This position requires extensive travel throughout the Northeast Region, including overnight stays and occasional weekends.

• Valid driver’s license and ability to travel extensively, including overnight stays.
• Proficiency with basic computer applications (Microsoft Office) and CRM systems.
• High school diploma or GED.
• Strong communication and relationship‑building skills.
• Ability to interpret and apply financial data to meet revenue goals.

• Bachelor’s degree in business, automotive, or related field.
• Minimum 5 years of experience in the automotive industry.
• 5+ years of B2B sales experience with a proven track record.
• Bilingual (Spanish) proficiency.
• Experience delivering presentations to large audiences.
• Familiarity with I‑CAR educational programs and technical services.
• Consultative selling expertise and ability to influence decision‑makers.

At I‑CAR, we foster a workplace where employees feel valued, supported, and empowered to grow. Our benefits and perks are designed to enhance work‑life balance, career development, and overall well‑being.

• Medical, dental, and vision insurance
• 401(k) retirement plan with company match
• Company‑paid life and disability insurance
• Employee Assistance Program (EAP)

• Remote and hybrid work opportunities
• Flexible Fridays program
• Half days before holidays
• Four weeks of PTO, plus paid holidays
• Access to Linked In Learning and professional training
• Opportunities to attend industry events and conferences

• Mission‑driven work with a focus on innovation and education
• Team‑building activities and company events
• Volunteer opportunities to give back to the community

Many employees build long‑term careers with I‑CAR, with tenures of 5, 10, or even 30+ years. Join us and be part of a team that makes a difference in the industry.

EEO Statement: I‑CAR is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, protected veteran status, or any other characteristic protected under federal, state or local law, where applicable. Those with criminal histories will be considered in a manner consistent with applicable state and local laws.

Mid‑Senior level

Full‑time

Business Development and Sales

Motor Vehicle Manufacturing