E+ Eurodesk Digital Engagement Manager

Overview

We support peace and prosperity by building connections, understanding and trust between people in the UK and countries worldwide. For 90 years we have shaped brighter futures through education, arts, culture, language, and creativity. Working with people in over 200 countries and territories, we are on the ground in more than 100 countries. We connect. We inspire. The Department for Education has announced that the British Council is set to take on the role of National Agency for Erasmus+.

In December the UK and EU arrived at a political agreement that the UK would rejoin the Erasmus+ scheme in 2027. That agreement has now been legally formalised under the EU-UK Trade and Cooperation Agreement. The British Council has a longstanding commitment to supporting international exchange.

Job Title:

Erasmus+ Eurodesk Digital Engagement Manager

Pay Band:
Grade 7

Salary: £30,839 gross per annum plus £3,300 per annum London Market Allowance for those in the London area only.

Contract Duration: 2 Year Fixed Term Contract with possibility of extension

Location:

Belfast

Right to Work Requirements:
Current right to work in the UK. The British Council is not able to support or sponsor work visa applications.

Closing Date:
Applications will close on 3 July at 22:59 UK Time

We are operating on the basis that any offer is made pending client confirmation of funds.

The Eurodesk Digital Engagement Manager will be responsible for developing digital campaigns and managing content across multiple platforms to promote youth mobility opportunities. You will be responsible for increasing awareness and engagement, particularly among underrepresented young people, while ensuring communications are accessible and effective.

• Developing and delivering Eurodesk UK’s digital engagement strategy, ensuring alignment with Erasmus+ and Eurodesk objectives.
• Designing and delivering national digital campaigns to promote Erasmus+ youth mobility opportunities and increase participation among young people.
• Planning and managing multi-channel communications across social media, websites, email marketing, and digital campaigns.
• Ensuring digital activities support inclusion objectives by reaching young people with fewer opportunities and underrepresented groups.
• Creating and overseeing the production of high-quality, engaging, and youth-friendly content, including copy, graphics, videos, and digital resources.
• Managing Eurodesk UK’s digital platforms and web presence, ensuring content remains current, user-focused, accessible, and easy to navigate.
• Optimising digital user journeys and engagement pathways to improve audience reach, participation, and conversion.
• Monitoring, analysing, and evaluating digital performance and campaign effectiveness, using insights and data to drive continuous improvement.
• Representing Eurodesk UK in communications, digital engagement, and youth information forums.

Role Specific Knowledge &

Experience:

• Experience delivering digital communications or marketing campaigns
• Experience creating and managing content across multiple digital platforms
• Experience using analytics tools to monitor and improve performance
• Experience working with stakeholders or partners to deliver campaigns
• Experience applying audience insight to inform communications approaches
• Experience managing multiple projects or campaigns simultaneously

• Experience working in youth information, youth participation or youth engagement services.
• Experience working in youth, education, or public sector communications
• Experience developing toolkits or resources for partner networks
• Familiarity with accessibility standards and inclusive communications
• Experience with basic design or multimedia tools (e.g. video, graphics)

• Degree or equivalent work experience.

British Council supports working in new ways such as hybrid working, subject to full approval by line management and conditional upon our ability to provide the appropriate level of service. This may not be appropriate for all roles but can be explored at interview.

We are committed to equality, diversity and…