Digital Marketing Executive

Overview of the company Our client is an award-winning print and brand design business based in Belfast. Having experienced significant growth over the past 15 years, the company continues to invest in its digital and e-commerce offering. They are now seeking a creative, analytical and commercially focused Digital Marketing Specialist to shape their digital strategy and help maximise the potential of their recently developed e-commerce platform.

Benefits & salary Competitive salary, dependent on experience Permanent, full-time position Opportunity to take ownership of the company's digital marketing strategy Significant influence over the development of its e-commerce offering Collaborative and creative working environment Belfast-based role with an established and growing business Necessary skills and qualifications Degree in Marketing or a related field Minimum of two years' digital marketing experience Experience developing and delivering digital marketing strategies Knowledge of Google Ads and Google Analytics

Experience with marketing automation platforms Email marketing experience. Knowledge of web publishing, SEO tools and website content management Strong attention to detail and the ability to manage multiple priorities Creative, commercially minded and comfortable working in a fast-paced environment Job responsibilities Develop and implement the digital marketing strategy across two established brands Ensure a consistent and engaging brand presence across all digital channels Use data and customer insights to shape the e-commerce product portfolio and commercial offering Create and deliver promotional campaigns covering product launches, client projects, company news and brand activity Manage the digital marketing calendar and coordinate campaign delivery Maintain and improve online content and the overall customer journey Track campaign performance and provide actionable insights Manage the digital marketing budget and maximise return on investment Create engaging blogs, website copy and other digital content Manage organic social media channels across both brands Monitor and respond to online comments and enquiries Build relationships with customers, prospects and industry partners Next steps

To apply for this Digital Marketing Specialist position, submit your CV or contact Titto Henry at VANRATH for a confidential discussion.

Skills:

Marketing Digital Marketing Communications Events Planning SEO Email Marketing Benefits:
Training Career progression Insurance.