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Marketing Manager

Job in Belfast, County Antrim, BT1, Northern Ireland, UK
Listing for: NHS
Full Time position
Listed on 2026-02-28
Job specializations:
  • Management
  • Marketing / Advertising / PR
    Marketing Manager, Marketing Communications
Job Description & How to Apply Below

Come and join one of the UKs largest independent providers in neuro and mental healthcare. We proudly employ over 4000+ people - no matter what your experience, we have jobs for everyone.

Are you a dynamic, pro-active and innovative marketing professional ready to lead high-impact, multi-channel campaigns that make a real difference?

Main duties of the job

We are looking for an experienced Marketing Manager to take ownership of delivering ambitious marketing strategies across our residential, care in the home and case management divisions. In this pivotal, hands-on role, youll shape how we connect with our key target audiences building brand awareness, strengthening relationships and driving sustainable growth across our services.

Reporting to the Director of Marketing, youll collaborate with senior leaders across the organisation, bringing fresh ideas, insight and strong execution to campaigns that elevate our reputation and support customer acquisition.

Experience with in healthcare, case management or social care is highly desirable.

If you thrive in a fast-paced, purpose-driven environment and are motivated by seeing your work create meaningful impact, this is an exciting opportunity to make your mark.

About us

Active Care Group are a pioneering national provider of complex care services, delivering pathways and better outcomes for people. We have a collaborative and holistic approach to care underpinned by proven clinical and therapeutic expertise. We specialise in supporting young people and adults with complex needs to make positive progress and lead happier, more independent lives.

Job responsibilities

What you'll be doing:

  • Develop and implement strong marketing strategies to support our residential, care in the home and case management divisions
  • Plan, execute, and continuously optimise multi-channel marketing campaigns across the full customer journey
  • Coordinate and manage external agency partners and support functions
  • Create, manage, and maintain marketing assets, external communications and initiatives including email, collateral and engaging content tailored to our target audiences
  • Lead the planning and delivery of industry events, awards, sponsor ships and customer engagement initiatives for your divisions
  • Partner closely with a range of key internal stakeholders including Business Development and Operations teams to support revenue growth and commercial objectives
  • Monitor, analyse, and report on marketing performance KPIs, identifying insights and optimisation opportunities
  • Track and control marketing budgets to ensure spend aligns with approved plans and delivers measurable ROI

What you'll have:

  • Degree in Marketing, Business, or a related field (or equivalent professional marketing qualification)
  • 7+ years experience in a marketing role
  • Case management, Health or social care sector experience is essential
  • Proven track record in successfully developing and delivering strong multi-channel marketing strategic plans to drive brand awareness and customer acquisition
  • Strategic, commercially focused communicator with clear, compelling written and verbal skills
  • Positive, adaptable, and proactive, thriving in a dynamic environment, with a focus on urgency to deliver quickly and effectively
  • Analytical and data-driven, using insight to guide decisions and improve results
  • Collaborative and influential, able to build trusted relationships at all levels

We also want to ensure that individuals with disabilities are provided reasonable facilities to participate in job applications or interviews to perform essential job functions. To support this, we are a Disability Confident employer.

What to look forward to:

  • Birthday off
  • Join the Active Learning Hub and benefit from a wide range of e learning and face to face training and development opportunities
  • Active Reward App giving discounts and savings on your weekly shop
  • Free 24 hour confidential Employee Assistance Programme Helpline & App to support with legal, health, wellbeing, relationship and consumer advice
  • Access to join a Medicash Health Plan for you and your family to save money on everyday health essentials – like going to the dentist or opticians
  • We recognise…
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