Email Marketing Executive

Location

Hybrid

Employment:

Full-time

D.O.E

Reporting to

Head of Brand

As an Email Marketing Executive, you’ll play a pivotal role in planning and executing email campaigns that drive engagement, generate leads, and boost conversions for our clients. You’ll work closely with internal teams, leveraging your expertise with CRM platforms to optimise campaigns and ensure email marketing strategies are integrated effectively within broader campaigns.

• Plan, create, and execute email marketing campaigns for a variety of clients using platforms such as Mailchimp, Klaviyo, Hub Spot, or Salesforce Marketing Cloud.
• Develop strategies for segmentation, automation, and personalisation to enhance performance and user experience.
• Collaborate with account managers, designers, and copywriters to ensure campaigns align with client objectives and brand guidelines.
• Monitor and analyse key metrics, including open rates, click-through rates, and conversions, to measure success and provide actionable insights.
• Conduct A/B testing on subject lines, templates, and send times to optimise campaign performance.
• Maintain best practices for list management, deliverability, and compliance with regulations such as GDPR and PECR.
• Support the integration of email marketing within broader client campaigns, contributing to multi-channel strategies where required.

• 2-3 years of experience in email marketing, preferably within an agency or multi-client environment.
• Proficiency with CRM platforms, including Mailchimp, Klaviyo, Hub Spot and Salesforce Marketing Cloud.
• Strong analytical skills and experience using data to optimise campaigns.
• A solid understanding of email marketing’s role within integrated marketing campaigns.
• Exceptional attention to detail and organisational skills.
• Up-to-date knowledge of email marketing best practices, trends, and compliance requirements.
• Experience collaborating with creative teams (design and copywriting).
• Basic understanding of HTML for troubleshooting email templates.
• Familiarity with broader marketing tools such as Google Analytics or social media platforms is a bonus.

Flexible start and finish times.

Whether you're an early bird or a “please not before 10” type

Hybrid working, home and office.

Most of us split our time between home and our Bradford HQ.

No awkward calendar clashes

Time and space for daily prayers.

Whether it’s one or all five, take all the time you need for prayer breaks. No awkward asks, no raised eyebrows.

Both Eids off (no matter your religion)

Celebrate or just enjoy the extra days off

Enhanced paternity leave

Because new dads deserve more than a nod and a ‘good luck’.

• Mentoring from a team with decades of combined experience.
• Opportunity to work on highly recognised and beneficial projects.
• Working with a young and bright team of creatives.
• Private on-site parking.
• 35 hour work weeks in-house/Hybrid and option based on experience.
• Team events and social activities.
• Great workstations – Macbook Pro with external screens.
• Great coffee!