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Marketing Manager; Hybrid

Job in Belfast, County Antrim, BT1, Northern Ireland, UK
Listing for: Automation Consultants Ltd.
Full Time position
Listed on 2026-10-11
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Strategy, Marketing Management, Marketing Communications
Salary/Wage Range or Industry Benchmark: 50000 - 60000 GBP Yearly GBP 50000.00 60000.00 YEAR
Job Description & How to Apply Below
Position: Marketing Manager (Hybrid working)

Automation Consultants (AC) is a UK consultancy in Agile, Dev Ops and AI, with a fast-growing AI practice. We are an Atlassian Platinum Solution Partner with more than 20 years of expertise, and we provide advice, hands‑on project delivery and managed services to customers ranging from blue‑chip companies and government departments to start‑ups.
You will be our Marketing Manager and the most senior marketing person in the services business, reporting directly to the CEO and owning marketing for AC’s services business (consultancy and managed services): strategy, campaigns, content, events, budget and a small team.
The role has a high level of ownership: you will set direction, not just execute someone else’s plan, and you will have the freedom to try things, drop what does not work and build on what does. Both the subject matter and the methods prominently include AI, the force that is changing the face of technology and the economy today. AC is building an AI practice, and marketing that credibly is a job for someone who actually uses the tools, understands what they can and cannot do, and can explain it clearly to a sceptical technical buyer.

What

you will do Set the direction
  • Shape AC’s marketing strategy alongside the CEO, aligned with the business plan, and turn it into multi-channel campaigns that win new customers and keep existing ones.
  • Own the marketing budget and decide where it goes.
Make AC’s voice worth reading
  • Run the content engine: opinion pieces, webinars, industry data, partnerships with other software companies, and social.
  • Tell the story of AC’s AI practice in a way that is honest, specific and interesting to technical and business audiences alike.
Use AI as a working tool
  • Use Claude Cowork (or a similar AI agent) every day to research, draft, analyse and automate routine work.
  • Teach AI our brand voice, using style guides, example content and prompt libraries, so that output sounds like AC rather than like everyone else.
  • Build small agentic workflows for repetitive work such as performance digests, campaign briefs and social drafts.
  • Keep up with new models, tools and AI search behaviour, and bring what matters back to the business. We will provide the tools, training and time to experiment.
Lead and connect
  • Lead and develop a small team of marketing specialists. If you have not managed people before, we will support you in learning to.
  • Manage agencies, partners and media contacts, from brief to delivery.
  • Work closely with Sales to build reporting that shows what is working, then act on what the numbers say.
Your profile

You can write, you can think, and you are more interested in what AI makes possible than in how it has always been done. You have a few years of marketing behind you, so you know the fundamentals: how campaigns are planned, what good content looks like, how to read the numbers. What you may not have had is the room to use that knowledge as you see fit.

You would rather run something than assist on it.

  • A strong academic record: a good degree (2:1 or above), in any subject. Humanities, languages and social sciences are as welcome as business or marketing.
  • Hands‑on marketing experience, in-house, agency or freelance, in any sector, so that you are familiar with campaign planning, content, digital channels and measurement. You do not need to have held the title "Manager", and you do not need to have marketed technology before.
  • Excellent writing: clear, precise and persuasive, with the ability to make complex technical subjects understandable.
  • Curiosity about AI and daily use of AI tools in your own work, going beyond simple chat. We will ask you to show us.
  • Hands‑on experience delivering campaigns across digital and social channels.
  • The confidence to take ownership, make…
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