Product Marketing Manager

Marketing Remote, North America or UK Full-time

A2X is the gold standard in ecommerce accounting automation for Amazon, Shopify, eBay, Etsy, Tik Tok Shop, and Walmart sellers. Beloved by 13,000+ scaling brands and the world’s leading ecommerce accounting practices, A2X has over 2,500 5-star reviews across Shopify, Amazon, Quick Books, and Xero app stores.

We’re a remote-first company with teammates across North America, Europe, Australia, New Zealand, and beyond. We dream big, work hard, stay curious, and collaborate with empathy. If that resonates, keep reading.

We’re as customer focused as it gets. Everyone at A2X has either lived the ecommerce accounting challenge themselves (as an accountant, bookkeeper, or seller), or has learned about it through deep relationships with the ecommerce businesses and accounting firms we serve.

We take that expertise to build products and workflows that deliver accurate ecommerce accounting and numbers our customers and partners can trust.

We don’t take our position as market leader lightly. We watch the channels and technologies (AI or otherwise) that will make month-end frictionless, and we build for them.

Whether it’s bringing new products to market, helping our audience better understand the value of current products, or delivering programs that support adoption, this role has everything a true product marketer would love.

We’re looking for a Product Marketing Manager to own how A2X’s products are launched, adopted, and perceived in market.

You’ll be the bridge between product, engineering, and customer facing teams, taking what’s being built and turning it into something sellers and accounting partners understand and want.

A2X has grown from one product to a suite. A2X Core is the engine, and AI Close, Subledger, and Clarity extend it for larger sellers and their accountants. New channels and integrations ship every quarter, and more of our customers find us through LLMs than ever before.

This is a hands-on role. You’ll take projects from start to finish (strategy and execution), with support from design and revenue operations. The role reports to the Head of Go-To-Market. Because the team collaborates closely during the working day, we’re looking for someone with strong overlap with North American time zones.

• Own go-to-market for new products, channels, and features, from the first strategy doc to launch and the months after.
• Take ambiguous input (a roadmap item, a competitor move, a partner request) and turn it into a plan we can execute on.
• Write and build the assets yourself: landing pages, competitor pages, videos with our designer, onboarding emails, and explainers.
• Make A2X the answer when a buyer asks ChatGPT, Claude, or another LLM about ecommerce accounting. This is now our second largest source of new customers and it’s where product marketing is heading.
• Keep sales, customer success, and partners current on positioning and the competitive landscape.
• Talk to customers and partners every week. Bring what you learn back to product and into campaigns.
• Work with technology partners across general ledgers, sales channels, inventory management, and more on joint positioning and co-marketing.
• Measure what you ship. Every initiative has a different goal, whether trials, revenue, or retention. Know which one and report on it.

• Hub Spot for marketing automation and CRM.
• Intercom for in-app messaging and onboarding.
• Send Grid for transactional emails.
• Notion for planning and briefs.
• Big Query for revenue and funnel data.
• Claude and other AI tools across the team for research, drafting, and analysis.

On AI:
We’ve rebuilt how marketing works around AI. Research, first drafts, competitive…