Business Development Representative

Job Description:
Business Development Representative (BDR)

Working Hours: 37 Hours per week

Location: Belfast
- Hybrid

Salary: £25,000 £ 30,000 (Experience Dependent) + Commission

Our client is dedicated to accelerating the global transition to a sustainable future. They empower high-usage commercial and industrial businesses to significantly reduce their carbon footprint and improve cash flow from day one by providing energy-efficient LED lighting as a fully managed service. They are seeking an energetic and tech-savvy Business Development Representative (BDR) to spearhead the top-of-funnel sales efforts. You will be the first point of contact for prospective clients, utilising a highly modern, blended approach to outbound sales, by leveraging Linked In social selling, and their dedicated AI SDR platform.

Key Responsibilities

• Blended Outbound Prospecting: Execute dynamic, multi-channel outreach campaigns using a strategic mix of Linked In Social Selling, leveraging AI SDR-prompted ICP campaign management and highly targeted cold calling based on AI-driven intent signals.
• AI Tool Integration: Nurture leads presented by AI SDR and other cutting-edge tools to streamline lead generation, identify high-intent prospects, and scale outreach efforts without sacrificing quality.
• Lead Qualification & Handoff: Effectively screen and qualify top-of-funnel leads, ensuring a seamless and thoroughly briefed handover of "demo-ready" opportunities to the Account Executive team.
• Data Integrity & CRM Excellence: Maintain meticulous accuracy within Hub Spot CRM to ensure a transparent, data-driven sales process. Utilise Dial Pad for all client communications to leverage sentiment analysis and real-time coaching tools.

Skills & Qualifications

Essential:

• Experience: 12 years of experience in a fast-paced outbound sales, SDR, or BDR role with a track record of meeting or exceeding pipeline generation targets.
• Modern Prospecting Skills: Proven ability to leverage Linked In for social selling and comfort with making strategic, well-researched cold calls.
• Dynamic Target-Driven: Demonstrable experience in staying focused, tenacious, and meeting sales KPIs.
• Technical Literacy: High level of ICT literacy, specifically with Hub Spot CRM and a strong willingness to embrace advanced, AI-driven tools like Dial Pad and Alta AI.
• Communication: Exceptional verbal and written communication skills with the ability to clearly convey value propositions to technical and commercial stakeholders.

Desirable:

• Familiarity with energy efficiency metrics and industrial lighting technology.
• Prior experience working with intent-data platforms or AI-assisted sales technologies.

What Youll Gain

• Competitive Compensation: Attractive base salary plus a commission structure heavily weighted on qualified meetings booked and opportunities generated.
• Specialised Environment: The ability to focus entirely on mastering top-of-funnel prospecting and cutting-edge outreach strategies, supported by a dedicated closing team.
• Professional Growth: Advanced training in clean technology and cutting-edge, AI-integrated sales strategies.
• Career Progression: A clear pathway to Account Executive or other senior commercial roles within a rapidly growing, well-funded business.

Skills:
Sales Lead Generation Prospecting