Strategic Sales Development Manager; SSDM

STRATEGIC SALES DEVELOPMENT MANAGER (SSDM)

“We’re building a high-performing sales function around Fleet. This role is ideal for someone who wants responsibility, progression, and the opportunity to make a tangible difference for our customers”

David Crangle, Head of Fleet Sales & Account Management

Simplicity Group delivers advanced fleet risk management, video telematics, and vehicle technology solutions across the UK & Ireland.

We support fleets operating in transport and logistics, waste management, construction, utilities, and passenger transport — sectors where safety, compliance, and operational resilience are critical.

• Reduce incidents and false claims
• Protect drivers and organisations
• Improve accountability and safety culture
• Support compliance and insurance-led decision making

We are a vehicle-first organisation. Our technology operates in live vehicles, in real operational environments, and our customers expect clarity, confidence, and professionalism from the very first interaction

Department:
Fleet

Project Location(s):
Northern Ireland

As a Strategic Sales Development Manager, your primary responsibility is to create high-quality, commercially sound sales opportunities for the Fleet Sales team.

Simplicity Group is building a high-performance commercial team to lead the next phase of growth in fleet risk, safety, and video telematics across the UK & Ireland.

We are hiring two Strategic Sales Development Managers (SSDMs) dedicated exclusively to the Mantis platform, a safety-first fleet solution designed to reduce incidents, protect drivers and assets, and deliver measurable insurance and operational impact.
This is not a traditional SDR role

It is a structured, commercially intelligent sales development position designed for ambitious professionals who want to build a long-term career in B2B sales, with a clear pathway into Business Development Manager (BDM) based on performance.
If you are motivated by building high-quality pipeline, engaging senior decision-makers, and contributing to meaningful commercial growth, this role offers genuine progression.

• Build structured target account lists across defined sectors (50–500 vehicle fleets)
• Conduct research-led outbound engagement across phone, email, and Linked In
• Initiate professional conversations with Fleet Managers, Operations Directors, H&S Leaders, and Business Owners
• Lead structured discovery conversations focused on safety risk, insurance exposure, theft prevention, and operational efficiency
• Qualify opportunities rigorously against Simplicity Group’s ideal customer profile
• Book well-prepared, commercially relevant meetings for senior sales
• Maintain disciplined CRM management within Salesforce
• Attend sector events and represent Simplicity Group professionally

This role is measured on opportunity quality and pipeline contribution — not call volume in isolation.

You will develop structured opportunities within:

• Transport & Logistics
• Construction & Infrastructure
• Cold Chain & Temperature-Controlled Logistics

These are operational sectors where credibility, preparation, and commercial judgement matter.

Success in this role is demonstrated by:

• Consistent creation of sales-accepted opportunities
• Strong conversion of opportunities into qualified pipeline
• Clear and commercially relevant handovers to senior sales
• Growing credibility within defined fleet sectors
• Demonstrated readiness to progress into a BDM role

This role is suited to someone who:

• Has 2–4 years’ experience in B2B sales, sales development, or a commercial role
• Is confident engaging senior operational stakeholders
• Understands that strong pipeline requires structure, consistency, and…