Transformation Communications Lead

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Job Category User Experience Job Details About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

The Experience The Transformation Communications Lead will be part of our Experience Design organization. Experience Design includes Product Design professionals, UX Engineers & Architects, Researchers, Operations, and Storytellers. Our mission is to turn extraordinary technological capability into extraordinary human value: making the complex coherent, the possible trustworthy, and Salesforce something people can build their work around. Whether we are discovering the next product innovation or refining our operations, we aim to create experiences that are useful and connected in an agentic enterprise.

We're looking for a Transformation Communications Lead to navigate the organization's transformation to AI-native design and research. You'll be in the room while the transformation is still being defined, helping name what it actually means for designers and researchers, not just explaining it after decisions have landed. In addition to building the messaging infrastructure for priority programs, you'll shape how the org understands and adopts AI-augmented ways of working, from clarifying what the change asks of people all the way through tracking whether it actually landed.

What You’ll Actually Be Doing Success looks like program leads and exec sponsors using your impact analysis to make better decisions before moving forward, producing shared language around the transformation, and increasing adoption of change.

Build and run segmented readiness programs, leveling the org into readiness cohorts, designing differentiated messaging per cohort, and tracking migration from awareness to active adoption over  change impact for 2-3 priority transformation programs directly with executive sponsors and design program managers, facilitating structured working sessions, producing change summaries, like heat maps and alignment briefs, that align leadership before anything ships.

Shape the shared language and organizational narrative that helps the team understand how work is evolving, including who Experience is becoming and why it matters.

Write the audience-based communications that help individual contributors and managers understand the direct impact to their day to day practice addressing all dimensions of a change (people, process, tech).Develop the communications that translate the organization's transformation narrative into what it means for daily practice — helping teams understand not just what is changing but what it asks of  the end-to-end reinforcement system for each program.

You're Our Person If...7+ years of experience in change management, organizational communications, or internal communications in a matrixed technology organization, with demonstrated accountability for program adoption outcomes.

Demonstrated experience developing audience-segmented communication plans with evidence of producing distinct messaging for different audience groups (e.g., individual contributors,…