Senior Marketing Analyst

Join to apply for the Senior Marketing Analyst role at T-Mobile

Join to apply for the Senior Marketing Analyst role at T-Mobile

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That’s how we’re UNSTOPPABLE for our employees!

This is NOT a remote position. T-Mobile is a hybrid work environment requiring the successful candidate be in the office three (3) days per week. This position is open to candidates in Bellevue, WA or Overland Park, KS

Job Overview

We’re looking for a strategic and analytical Senior Marketing Analyst to join our high-performing marketing team. In this role, you'll serve as a critical partner across marketing, growth, and media teams—owning the analysis of full-funnel campaign performance, diagnosing traffic trends, and helping us make smarter, faster decisions to optimize marketing impact.

Job Responsibilities:

• Own end-to-end reporting and performance analysis across the marketing funnel.
• Develop and maintain dashboards and scorecards that track campaign KPIs, channel performance, and customer journeys.
• Identify and investigate traffic source of volume, traffic drivers across multiple sales channels and brand touchpoints.
• Collaborate with media, business analysis, insights, and media analytics teams to provide actionable insights that optimize targeting, creative, and channel mix.
• Support marketing testing efforts by designing test frameworks, interpreting results, and translating findings into recommendations.
• Deliver compelling storytelling through data that highlights marketing effectiveness to both marketing leaders and cross-functional stakeholders.
• Collate campaign results and present to key stakeholders within the business, delivering insights back through storytelling, along with recommendations for future optimization.

What You Bring

• 5+ years in marketing analytics, media measurement, or performance marketing roles—preferably in fast-paced or high-growth environments.
• Deep expertise in campaign analysis, attribution models, and funnel diagnostics across multiple channels (digital, social, email, search, etc.).
• Proficiency in tools such as SQL, Excel, Tableau/Looker, Google Analytics, Adobe Analytics, and/or marketing attribution platforms.
• Strong business acumen and the ability to turn complex data into clear, impactful insights.
• Excellent communication skills with the ability to influence decisions and explain data to non-technical audiences.
• Experience working cross-functionally with marketers, product teams, and data engineers.

Why Join Us?

• Work with a passionate team that values data, creativity, and performance equally.
• Own impactful work that directly shapes marketing strategy and customer experience.
• Competitive salary, bonus structure, and benefits.
• A culture that values growth, ownership, and transparency.
• At least 18 years of age
• Legally authorized to work in the United States

Travel:

Travel Required (Yes/No):

No

DOT Regulated:

DOT Regulated Position (Yes/No):

No

Safety Sensitive Position (Yes/No):

No

Base Pay Range: $96,700 - $174,400

Corporate Bonus Target: 20%

The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.

At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance.

To find the pay range for this role based on hiring location, copy and…