Director, Communications

Job Details Job Location:
Bellevue HQ - Bellevue, WA Position Type:
Full Time Salary Range: $132800.00 - $199200.00 Salary Description and Qualifications

The Director of Communications leads the development and execution of a comprehensive, integrated communications strategy that supports Life Center’s brand, mission, vision, and values. This role oversees all aspects of internal and external communications, including media relations, public relations, marketing, and digital engagement. The Director ensures clear, consistent, and compelling messaging across all channels and audiences, enhancing stakeholder engagement and organizational visibility.

This position is also responsible for aligning communication initiatives with organizational priorities and driving measurable outcomes. The Director serves as a member of the Extended Senior Leadership Team (ESLT) and fosters cross-functional collaboration to amplify Life Center Northwest’s impact and support strategic goals.

ESSENTIAL JOB FUNCTIONS

Strategic Communications Leadership

• Develop and execute an integrated communications and marketing strategy that supports the organization’s mission, vision, and strategic priorities.
• Serve as the organization’s chief storyteller, ensuring all messaging aligns with brand identity and values, and positions the organization as a trusted industry leader.
• Provide strategic counsel to executive leadership on communications, public perception, and reputation management.
• Lead crisis communication planning and response to protect and strengthen organizational trust and credibility.
• Participates in LCNW’s annual strategic planning, helping to establish organizational strategy and goals.

Brand & Messaging

• Oversee the development and management of brand guidelines, voice, and narrative across all platforms.
• Ensure consistent, mission-aligned messaging across all communication channels—internal and external.
• Collaborate with internal and external stakeholders to craft compelling content that drives awareness, engagement, and support.

Media Relations & Public Relations

• Develops and implements strategic public relations and communications roadmap driven by a content strategy that leverages the stories about Life Center’s mission.
• Oversees the proactive plan to secure media coverage through various channels.
• Tracks media activity and public sentiment; supports the preparation of leadership for interviews and public appearances.

Marketing & Digital Strategy

• Oversees the organization’s website, social media presence, and other digital platforms to ensure consistent messaging and engagement with target audiences.
• Leverage data analytics to measure performance and refine marketing and outreach strategies.
• Manage brand visibility through targeted campaigns, advertising, sponsor ships, and events.

Internal Communications

• Develop and implement internal communications strategies to keep staff informed, engaged, and aligned with organizational goals.
• Collaborate with People Resources and leadership to promote a strong internal culture and enhance employee engagement.
• Supports board communications as requested.

Stakeholder Engagement

• Collaborates closely with External Affairs to support government affairs, community outreach, and partnership initiatives with compelling communications strategies and materials.
• Works closely with Clinical Operations to support hospital and transplant center relations, and on-site donor family support with compelling communications strategies and materials.
• Partners closely with People Resources to enrich the employee experience with transparent, effective models of company-employee engagement that supports employer positioning, especially related to recruitment, retention, and culture.
• Create and oversee community engagement content, such as newsletters and annual reports.
• Represent the organization at external events, conferences, and community forums as needed.

Team Leadership & Management Responsibilities

• Manage, mentor, and grow a high-performing communications and marketing team.
• Develop and manage the departmental strategic and operational plan, ensuring alignment with the organizational strategic plan.
• Oversee external…