Product Marketing Manager, Financial Services

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As a Product Marketing Manager, you will work with our Product and Marketing teams to create marketing collateral and campaigns for T-Mobile’s Financial Services portfolio. By understanding our business goals, market position, and offerings, you will support messaging/content and campaign development to help drive new customer acquisition.

We are looking for a Product Marketing Manager who has a knack for partnering with cross-functional teams to deliver acquisition campaigns that clearly demonstrate our "must have" customer value. The role requires a person with strong communication skills and experience developing content/messaging across owned channels to deliver on our business objectives. Your experience will help us accelerate growth even faster, and your tenacious approach to taking smart risks, trying new things, and iterating will help us deliver on our goals with start-up speed.

Responsibilities:
• Create product collateral, marketing campaigns and customer messaging that resonates with our target audience and helps to deliver meaningful revenue.
• Maintain competitive comparisons for use in positioning against similar offerings in market.
• Support the Financial Services team with launch planning and execution of the commercial release of a product.
• Works with our internal and external partners to gain approvals on all campaign creative/tactics.
• Partners with internal and external legal/compliance teams to ensure marketing messaging and campaigns are compliant with regulatory requirements.
• Monitor the performance marketing campaigns and provide updates in regular business reviews (WBRs, MBRs, QBRs).
• Also responsible for other Duties/Projects as assigned by business management as needed.

You need to be:
• A passionate marketer capable of managing end to end campaign development in a multi-partner, multi-channel environment.
• Able to work in ambiguity, yet look for, and gain clarity.
• Creative to find solutions when the process fails, or something changes.
• Comfortable thinking outside of the box and suggesting solutions or processes that may be outside the current working model.
• Able to execute data driven marketing techniques and apply consumer insights to improve campaign targeting, delivery and performance.
• Able to effectively and efficiently communicate with cross-functional teams while a high degree of collaboration and influence.

Qualifications:

• Bachelor’s degree required in Marketing, Business or Communications.
• 1+ year Financial Services experience preferred
• 5+ years marketing experience delivering successful, holistic product marketing content and campaigns that can be tied to increased business revenue.
• Experience developing go-to-market campaigns and related tactics in close partnership with Product management and sales channels.
• Proven interaction, interface and project management with cross-functional teams including product management, Brand strategy, creative/media teams, Legal, Compliance, and external Fintech partners.
• Strong communication (verbal and written), content development, and presentation skills.
• At least 18 years of age
• Legally authorized to work in the United States Travel:

Travel Required (Yes/No):

DOT Regulated:

DOT Regulated Position (Yes/No):

No

Safety Sensitive Position (Yes/No):

No

Total…