Marketing and Communications Manager

Marketing and Communications Manager

Job Description  

Position Overview Cascades Academy is a PK–12 independent school in Central Oregon committed to meaningful, challenging and experiential education that inspires lifelong learners who are socially responsible and ready for a diverse and changing world. The Marketing & Communications Manager plays a central role in telling the school's story and helping families understand what makes a Cascades education distinctive.

Cascades Academy was founded in 2003 with a deep commitment to experiential learning,academic excellence, and community engagement. The school is a leader in innovative, 21st century education and will be the first school in Oregon to implement the Mastery Transcript(sending class of 2027).Now in its 24th year, the school has grown to 230 students PreK-12 and has expanded its campus footprint to include 45 beautiful acres on the scenic Deschutes River.

Cascades Academy strives to cultivate and maintain a supportive, inclusive community for all employees and actively promotes access and inclusion. Cascades Academy values employees who are committed to our mission, are prepared to engage fully in a learning community, and are excited to bring their authentic selves to work. Cascades Academy’s culture is highly collaborative and puts what is best for students at the center of the work.

Regularly named one of the Best Nonprofits to Work for in Oregon, our faculty and staff see each other as teammates and feel motivated to do their best work here.

Position Description Cascades Academy seeks a Marketing & Communications Manager to run the systems, channels and storytelling that connect us with current and prospective families. This position will manage the tools behind school communications (website, CRM, email marketing, social media and school-to-home platforms) and produce engaging, timely content that brings the Cascades experience to life.

This Marketing and Communications Manager works closely with the Head of School and the Director of Enrollment to advance enrollment priorities and strengthen the school's public presence, additionally partnering with the Advancement team on fundraising and event communications.

This role suits someone who combines strong writing with a talent for building efficient systems, and who uses modern tools, including AI, to extend the impact of a small team. This is an opportunity to build a modern, AI-enabled marketing operation, see the direct impact of your work on enrollment, and grow alongside the school.

• Run the school's marketing and communications systems day to day: website, CRM, email, contact records, forms, audience lists and automated follow-up
• Use AI and other modern tools to increase production capacity while maintaining accuracy, brand voice and privacy
• Maintain inquiry-source tracking and enrollment-funnel data with the Director of Enrollment
• Prepare monthly performance reports and quarterly analyses of marketing activity, spending and results
• Find opportunities to improve data quality, automate routine tasks and integrate systems

• Implement the school's marketing plan with the Director of Enrollment, recommending initiatives that build awareness, generate inquiries and support enrollment and retention
• Serve on the Strategic Enrollment Management (SEM) Committee
• Create admissions content, campaigns, advertising and publications that convey the distinctive value of a Cascades Academy education
• Evaluate marketing effectiveness using performance data and family feedback

• Keep the website accurate and current, including admissions, tuition, faculty, programs and the…