Senior Manager, Content Programming - eCommerce

Senior Manager, Content Programming – eCommerce

2 weeks ago – Be among the first 25 applicants

This range is provided by Walmart. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

$90,000.00/yr – $/yr

The Sr. Manager – Content Programming will play a pivotal role in shaping and managing the programming that fuels our item page content across Walmart’s digital catalog. This leader will oversee a team of Program Managers and collaborate closely with Private Brands, Merchandising and cross‑functional creative partners to support content creation and publishing at scale.

• Own content programming or editorial planning across large, complex environments
• Build exceptional cross‑functional partnerships and navigate across Private Brands, Creative, and Operations teams
• Apply insights and data to inform programming decisions that elevate item page experiences
• Execute operational planning, workflow optimization, and design processes for scale
• Lead teams through complexity with clarity and confidence, demonstrating strong project and people leadership skills
• Communicate with precision and influence, demonstrating sound judgment while driving alignment among diverse stakeholders
• Work in a high‑volume, high‑impact content environment that touches millions of customers
• Organize, discipline, and manage concurrent work streams with excellence
• Help build processes that operate at Fortune 1 scale

• Leading and developing a high‑performing team of Program Managers who coordinate intake, requirements, workflows, and execution across merchandise categories
• Coaching and developing team members to elevate operational rigor, relationship management, and strategic thinking
• Overseeing programming related to item page content across Walmart’s eCommerce site
• Ensuring the seamless flow of information used to support content capture
• Applying insights, partner feedback, and performance data to evolve programming approaches
• Partnering with Private Brands, Item Content Studio, Item Enablement and Category Marketing to ensure content needs are identified, aligned, and executed
• Managing discussions with Private Brands partners and influencing content and programming decisions through strong judgment and communication
• Designing and improving processes that accelerate timelines, standardize outputs, and support scalable content creation and publishing
• Collaborating with operational, tooling, and studio teams to support optimization of intake, tracking, and workflow systems
• Leading programming efforts aligned to seasonal priorities, category storytelling, omnichannel experiences, and private brand initiatives
• Ensuring programming execution supports business goals, enhances item page quality, and drives improved customer understanding and engagement
• Setting an example for high‑quality delivery, KPI ownership, and consistent progress toward team goals
• Presenting recommendations, insights, and programming updates at various leadership levels

• 8–12+ years of experience in content programming, merchandising operations, creative operations, or related content/marketing environments
• Demonstrated leadership experience managing people and complex projects
• Excellent communication, partnership, and influence skills, particularly with senior and cross‑functional teams
• Strong judgment and the confidence to advocate for content decisions that support customer experience and private brand strategy
• Expertise in operational planning, workflow design, and process optimization within high‑volume creative or content environments
• Ability to think strategically while executing with precision and attention to detail
• Experience using workflow or content management tools (Airtable, Asana, Jira, CMS platforms, etc.) is a plus

The Item Content Creation Team develops and optimizes core content that powers Walmart’s item pages. We drive strategy, workflow, and execution to ensure the online digital catalog reflects our highest brand and customer experience standards. Our team partners closely with…