Manager, Product Marketing – Content

Position Summary

Position Summary… What you’ll do… What You’ll Do Sales & Marketing Enablement Content

• Architect and execute holistic content strategies that bolster product marketing and accelerate sales enablement.
• Craft compelling, benefit‑led messaging across a range of formats such as acquisition campaigns, social posts, blog articles, landing pages, case studies, pitch decks, video scripts, one‑pagers, and more.
• Refine and evolve the tone and voice of Seller, engaging a diverse and growing Marketplace seller audience through consistent, persuasive storytelling.
• Maintain a centralized, searchable knowledge repository with the latest assets, ensuring accessibility, discoverability, and version control.
• Centralize and synthesize seller anecdotes and insights to leverage for GTM decisions, product prioritization, and articulation of benefits and value proposition.
• Manage several high‑impact content initiatives simultaneously by adhering to deadlines, ensuring consistent quality, and adjusting effectively as priorities shift.
• Oversee the content calendar, production roadmap, and delivery workflows to maintain clear communication and consistent progress across functions.
• Establish and manage a streamlined content intake process for Product Marketing Managers (PMMs) and key stakeholders, enabling efficient and timely content creation.

• Work closely with international partners from Account Management, Product, UX, Creative, Central Marketing, and Seller Growth teams to maintain consistent messaging and uphold brand standards.
• Manage and streamline the content review process, engaging Legal and Global Comms teams to uphold compliance and regulatory standards.

• Manage several high‑impact content initiatives simultaneously by adhering to deadlines, ensuring consistent quality, and adjusting effectively as priorities shift.
• Oversee the content calendar, production roadmap, and delivery workflows to maintain clear communication and consistent progress across functions.
• Establish and manage a streamlined content intake process for Product Marketing Managers (PMMs) and key stakeholders, enabling efficient and timely content creation.

• A strategic content professional who blends creativity with structure, storytelling with strategy.
• Adept at navigating complexity, balancing brand integrity, compliance needs, and business goals in one seamless narrative.
• Curious, collaborative, and passionate about scaling best‑in‑class content in service of both sellers and internal teams.
• Strong collaboration skills, with the ability to work effectively across teams.
• Innovative thinker with a passion for continuous improvement and experimentation.

• Education & Experience: Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 5 years of practical experience in content management, ideally within an international matrix organization.
• Exceptional writing, editing, and storytelling skills with a keen eye for detail, particularly in creating engaging content for diverse audiences.
• Demonstrated expertise in multi‑channel content development for product marketing and sales enablement.
• B2B (or B2B2C) industry experience.
• Strong organizational and project management abilities, with experience managing multiple projects concurrently.
• Proven track record of effective cross‑functional collaboration in a fast‑paced, global environment.
• Creative thinker with a strategic mindset and a passion for innovation in content marketing.

• Bachelor’s Degree in Marketing, Business Administration, or related field.
• 4 years’ experience in Marketing, Business Administration, or related field.

Walmart Inc. is an Equal Opportunity Employer. Walmart and its subsidiaries are committed to maintaining a drug‑free workplace and have a no‑tolerance policy regarding the use of illegal drugs and alcohol on the job.