Marketing Coordinator, Marketing Operations

Mission

The mission of Crystal Bridges Museum of American Art is to welcome all to celebrate the American spirit in a setting that unites the power of art with the beauty of nature. Founded by philanthropist and arts patron Alice Walton, Crystal Bridges is a public non‑profit charitable organization.

Position Title: Marketing Coordinator, Marketing Operations

Position Type: Full Time

FLSA Classification: Non-Exempt

Department: BEAT

Reports to: Senior Director, Marketing Operations

Date Reviewed: 12/19/2025

Crystal Bridges is a museum of American art located in Bentonville, Arkansas. We explore the unfolding story of America by actively collecting, exhibiting, interpreting, and preserving outstanding works that illuminate the American heritage and artistic possibilities. Founded by Alice Walton in 2005, the museum opened in 2011 and is a public, non‑profit charitable organization with free admission.

The Momentary is a contemporary art space that opened to the public on February 22, 2020, in downtown Bentonville, Arkansas. The Momentary is a venue for the music, art, and food of our time, and a catalyst for creativity and economic vitality. An extension to Crystal Bridges, the Momentary is a ‘living room’ where community gathers to be inspired, connected, and joyful.

You belong here: make the most of this moment.

The Marketing Coordinator, Marketing Operations, supports the day‑to‑day execution, coordination, and operational management of marketing activities across Crystal Bridges and the Momentary. Reporting to the Senior Director of Marketing Strategy & Operations, this role is embedded within the Marketing Operations team and serves as a critical connector across strategy, creative, digital, production, finance, and external partners.

This position focuses on coordination, review, approvals, vendor and agency communication, and operational follow‑through for marketing campaigns, assets, and processes. The Marketing Coordinator is highly organized, detail‑oriented, and comfortable managing multiple work streams simultaneously while ensuring accuracy, brand alignment, and compliance with institutional and lender requirements.

• Coordinate the execution of marketing campaigns across exhibitions, programs, festivals, membership, and special initiatives for both Crystal Bridges and the Momentary.
• Support paid media and paid social campaign coordination, including booking, trafficking assets, reviewing creative, monitoring performance, and serving as a day‑to‑day liaison with external agencies and media partners.
• Launch and manage campaigns with external media vendors, ensuring materials are approved, delivered on time, and aligned with strategy and budget.

• Coordinate and manage the review and proofing process for marketing materials including signage, posters, flyers, screens, menus, handouts, emails, and digital assets.
• Communicate feedback between stakeholders, artists, agencies, and internal teams to ensure timely approvals and accuracy.
• Manage sponsor logo placement and approvals across marketing materials, web, email, and on‑campus assets.

• Coordinate exhibition marketing and on‑site materials reviews with artist studios, lenders, and the internal reproductions team.
• Ensure all image usage complies with lender requirements and institutional standards.
• Track image rights approvals, secure estimates when fees are required, confirm alignment with budget and strategy, and manage payment of image usage fees as needed.

• Support the review and coordination of email marketing campaigns for exhibitions, events, membership, and programs.
• Coordinate ticket and promotional giveaways with artists, media partners, community organizations, influencers, and local businesses.

• Track, process, and submit invoices related to marketing activities.
• Support expense reporting and reconciliation in coordination with Marketing Operations and Finance.
• Maintain…