Sales Manager

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AECO is seeking a results-driven Sales Manager to accelerate bookings growth, strengthen market presence, and support the development of our sales team.

• Drive overall bookings growth by managing the commercial business to retain customers, increase share of wallet, and generate new business.
• Coach, mentor, and support the sales team to consistently achieve and exceed bookings targets.
• Develop and execute strategies to penetrate new markets and expand existing customer relationships.
• Align marketing initiatives with strategic priorities to maximize lead generation and market impact.
• Maintain and optimize the Infor CRM system to ensure pipeline visibility, accurate forecasting, and accountability.
• Implement and oversee sales tools, metrics, and reporting to track performance and support growth initiatives.
• Ensure disciplined adherence to sales processes and best practices across the team.
• Collaborate with leadership and marketing to refine and communicate the company’s value proposition.
• Identify target markets, ideal customer profiles, and emerging opportunities to guide sales and marketing efforts.
• Provide market and customer insights to inform product positioning and business development strategies.
• Develop and retain high-performing sales talent.
• Partner cross-functionally with operations, marketing, and leadership to meet customer needs and achieve business objectives.
• Contribute to sales training, collateral development, and go-to-market campaigns.

• Proven track record of driving bookings growth in a technical B2B manufacturing environment.
• Experience with CRM systems (Infor experience a plus) and sales reporting tools.
• Strong business acumen with the ability to translate customer needs into value-driven solutions.
• Excellent communication, presentation, and coaching skills.
• Ability to balance hands-on sales execution with strategic planning.

• Background in industrial equipment, fabrication, machining, or related industries.
• Experience leading a small sales team or managing direct reports.
• Demonstrated success in refining or implementing CRM processes and sales tools.

Mid-Senior level

Full-time

Sales and Business Development

Industrial Machinery Manufacturing