Marketing Manager, Branding & Talent Marketing

Are you ready to build America's energy future? Form Energy is an American manufacturing and energy technology company. We're revolutionizing energy storage with cost-effective, multi-day technology designed to keep the electric grid secure and reliable, even during extended periods of stress. By strengthening the electric system and reimagining what's possible, we're giving clean energy a whole new form!

In recent years, Form Energy has earned a number of accolades, including being named by TIME as a "Best Invention", MIT Technology Review as a "Top Climate Tech Company To Watch", and Fast Company as "One of the Next Big Things In Tech". We are making rapid progress on our mission of delivering energy storage for a better world, and our team is growing just as rapidly to meet demand.

We have signed contracts with leading electric utilities across the United States and production of our iron‑air batteries is underway at our first high-volume manufacturing facility in West Virginia.

Working for Form Energy is more than just a job, it's a chance to be part of something extraordinary. And now - right as we significantly scale up battery manufacturing - might be the most exciting moment in the company's history to join. We are assembling a team of highly talented and driven individuals across the country. Driven by our core values of humanity, excellence, and creativity, our team is determined to deliver on our mission and transform the energy landscape for the better.

Feeling energized to make a meaningful impact on the world? Then keep reading - you've come to the right place.

Reporting to the Senior Manager, Marketing & Communications, this role sits within Form's Communications team and partners closely with Talent Acquisition, People Operations, and hiring managers to develop and execute employer brand initiatives that position Form as a company of choice.

This role is dedicated to building Form's employer brand through integrated marketing campaigns, paid media, employee storytelling, recruiting events, and strategic partnerships. While the Communications team leads corporate communications and day-to-day social media execution, this role serves as the team's subject matter expert on employer branding, helping shape candidate-focused messaging and contributing to Form's overall organic social media strategy.

Form cannot achieve its mission without world class talent. This is an exciting opportunity to play an essential role in the company's success, while building the employer brand at one of America's fastest-growing energy companies.

This is a hybrid role, which will require working onsite from one of our offices 3 days per week.
Relocation assistance is available.

• Lead Form Energy's employer brand and talent marketing strategy to position the company as an employer of choice across manufacturing, engineering, operations, and corporate functions.

• Develop integrated talent marketing campaigns that showcase Form's mission, people, culture, technology, manufacturing footprint, and career opportunities.

• Lead paid recruitment marketing campaigns across Linked In, Meta, Google, Indeed, and other digital platforms, continuously optimizing performance through data, analytics, and testing.

• Develop compelling employer brand content including employee stories, videos, photography, blogs, career site content, digital advertising, recruiting collateral, and email campaigns.

• Lead marketing support for recruiting events, university partnerships, manufacturing hiring events, conferences, military recruiting initiatives, and community engagement programs.

• Identify opportunities to elevate Form's employer brand through awards, earned media, speaking engagements, industry recognition, and community partnerships.

• Measure and report on employer brand and talent marketing performance, using insights and analytics to continuously improve campaign effectiveness, candidate engagement, and return on investment.

• Support the Communications team across other, essential marketing initiatives beyond just talent marketing as needed - and as you grow in the role.

• Bachelor's degree.

• 7+ years of experience in marketing, communications, and/or public relations. A strong preference will be given to candidates with prior experience in employer branding and talent marketing specifically.

• Proven experience developing integrated marketing campaigns across paid, earned, owned, and social channels.

• Exceptional writing,…