Marketing Cloud Specialist

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Thank you for your interest in a career  Regions, we believe associates deserve more than just a job. We believe in offering performance‑driven individuals a place where they can build a career — a place to expect more opportunities. If you are focused on results, dedicated to quality, strength and integrity, and possess the drive to succeed, then we are your employer of choice.

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Such information will be stored in accordance with regulatory requirements and in conjunction with Regions’ Retention Schedule for a minimum of three years. You may review, modify, or update your information by visiting and logging into the careers section of the system.

At Regions, the Marketing Cloud Deployment Email Administrator is responsible for developing email campaigns, customer journeys, and landing pages within the marketing cloud platform.

• Develop, test, deploy, and maintain responsible, accessible campaigns and related assets in Sales Force Marketing Cloud (SFMC) using Content Builder, Email Studio, and Journey Builder
• Partner with Marketing Strategy leads to design, streamline, and optimize SFMC journeys
• Identify and implement new SFMC features and data related to the platform and its applications
• Partner with Information Technology and Sales Force Customer Relationship Management (CRM) on data integration projects and troubleshooting
• Utilize Marketing Cloud Einstein to leverage artificial intelligence (AI) driven personalization for emails
• Document campaign processes, templates, and standard methodologies to support scalability
• Assist in finding, documenting, and discussing ongoing maintenance issues, bugs, and needed enhancements
• Define and enforce coding standards, quality assurance processes, and deployment workflows
• Provide real‑time feedback on the feasibility of various design and/or business solutions
• Lead cross‑functional teams in campaign planning and execution
• Assist management in evaluating and implementing new SFMC features and integrations
• Offer advice and guidance to junior administrators, assisting in the development of technical skills and knowledge

This position is exempt from timekeeping requirements under the Fair Labor Standards Act and is not eligible for overtime pay.

• Bachelor’s degree in Business, Communications, or Marketing
• Six (6) years of hands‑on experience in Sales Force Marketing Cloud (e.g., Email Studio, Content Builder, Journey Builder, Automation Studio)
• Experience leveraging data extensions, contact record, and subscriber data for targeted communications
• Experience working with JIRA or other project‑management tools to track and release work

• Sales Force Marketing Cloud Email Specialist or Developer certification
• Experience working with Agile development methodologies

• Ability to prioritize, meet deadlines, and thrive in a fast‑paced environment
• Knowledge of Americans with Disabilities (ADA) standards and guidelines
• Knowledge of Application Programming Interface (API) integrations between Customer Relationship Management (CRM) and Marketing Cloud
• Knowledge of eCommerce and/or banking industry
• Proficiency in HTML, CSS, JavaScript, and responsive email coding processes
• Strong attention to detail
• Strong project management skills
• Strong quality assurance and testing skills
• Strong verbal, written communication, and organization skills

Full time

Pay ranges are job specific and are provided as a point‑of‑market reference for compensation decisions. Other factors which directly impact pay for individual associates include experience, skills, knowledge, contribution, job location and, most…