Alcohol Brand Ambassador; Georgia – Newnan, Columbus and Albany

Position: Alcohol Brand Ambassador (Georgia – Newnan, Columbus and Albany )

Alcohol Brand Ambassador (Georgia – Newnan, Columbus and Albany )

Buffalo Rock Company invites applicants to join the seasonal, part‑time Alcohol Brand Ambassador role based in Georgia. The position requires flexible availability on weekdays and weekends (up to 20 hours per week) and full travel to the assigned region (Newnan, Columbus and Albany).

Summary / Objective

The Alcohol Brand Ambassador is the face of Buffalo Rock Company’s alcoholic beverage portfolio. In this role, you will engage consumers, promote brand stories, and encourage sales through events, tastings, and social media interactions.

Essential Functions

• Travel throughout the assigned Georgia region and work evenings and weekends (Thursday–Sunday).
• Represent and promote the alcoholic beverage portfolio at retailers, festivals, bars, and events to increase visibility and consumer engagement.
• Maintain a professional appearance and demeanor at all times.
• Interact with customers to create excitement and inform them about product features, benefits, and unique selling points.
• Organize and participate in tastings, product samplings, and giveaways to increase product trials.
• Plan and coordinate events with the Corporate Director of Alcohol Sales and Strategic Partnerships, set up and break down events, and maintain sampling materials.
• Track and report on event effectiveness, provide insights and recommendations, and coordinate weekly status calls with the Corporate Director.
• Share brand‑related content across social media platforms to create organic engagement.
• Provide feedback on consumer preferences, market trends, and competitor activity.
• Assist in promoting sales through various partnerships with bars, restaurants, and retail outlets.
• Educate consumers on beer styles, brewing techniques, and brand history.
• Exhibit enthusiasm for beer and the beverage industry with knowledge of the local scene.

Competencies

• Accuracy – Perform work accurately and thoroughly.
• Communication – Communicate effectively orally.
• Dependability – Behave consistently and predictably.
• Energetic – Work at a sustained pace and produce quality work.
• Organized – Follow a systematic method to perform tasks.
• Outgoing Personality – Engage and educate customers, build relationships, and represent the brand professionally.
• Safety Awareness – Identify and conditions that affect employee safety.
• Social Media Savvy – Promote a brand and engage consumers on social platforms.
• Teamwork – Work with others toward daily goals, sharing responsibility and rewards.
• Working Under Pressure – Complete assigned tasks in stressful situations.

Other Duties And Responsibilities

• Maintain high ethical conduct while at work or during off‑site functions.
• Complete assigned training curriculum, including web‑based and in‑house training.
• Take reasonable precautions to protect company property and customer property.
• Honor all business commitments and embody Buffalo Rock’s purpose of building brands through legendary service.

Supervisory Responsibilities

None

Physical Demands

Combination of indoor and outdoor environments; temperature varies from extreme heat to extreme cold. Activities include standing, walking, climbing, crawling, and lifting 10–20 lbs. (33% of the time).

Required Education And Experience Education

• High School Diploma or GED (Required)
• Some College or Continued Education (Preferred)

Experience

• Previous experience in brand ambassadorship, sales, or hospitality (Preferred)
• Beverage or food service experience (Preferred)
• Brand or marketing experience (Preferred)

Computer & Media Skills

• Microsoft Office 365 – Outlook, Word, Excel, PowerPoint, SharePoint, Access (Required)
• Social media platforms and scheduling programs – Instagram, Facebook, Tik Tok (Required)

Certifications & Licenses

• Valid driver’s license in state of residence with good driving record (Required)

Transportation

• Provide reliable transportation for business use with required insurance coverage (Required)

Other Requirements

• Must be at least 21 years of age to work with alcohol.
• Must have a smartphone device.

Affirmative Action / EEO Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, genetic makeup, status as a protected veteran, or any other factor prohibited by applicable law.

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