Digital Marketing & Social Media Consultant

Digital Marketing & Social Media Consultant London | Inside IR35

Day rate - £300 - £350 This is an exciting opportunity to support high-impact digital campaigns that focus on public awareness, education, and positive social change. Working across a range of digital channels, you will help deliver campaigns designed to engage audiences, promote important issues, and combat the spread of misinformation. The Company They are a mission-driven organisation delivering digital communications and awareness campaigns on topics that have a meaningful societal impact.

Their work spans areas such as environmental issues, equal rights, and public awareness initiatives. They combine strategic thinking with data-led decision making to maximise campaign reach and effectiveness. As they continue to expand their campaign activity, they are looking for a versatile Digital Marketing & Social Media Consultant to support a range of projects.

The Role and Deliverables Plan, execute, and optimise paid social media campaigns focused on awareness and audience engagement. Manage activity across key platforms including Meta, You Tube, and Tik Tok. Conduct digital channel audits and provide recommendations to improve performance and effectiveness. Support digital strategy initiatives across social media and web channels. Deliver training and guidance on digital and social media best practices where required.

Review website performance and accessibility considerations, ensuring a positive user experience for diverse audiences. Your Skills & Experience Strong experience running paid social media campaigns centred on awareness, education, or engagement objectives. Hands-on expertise across Meta, You Tube, and Tik Tok advertising platforms. Broad digital marketing experience with the ability to work across multiple channels rather than within a single specialism.

Experience conducting channel audits and translating findings into actionable recommendations. Working knowledge of GA4 and digital performance measurement. Understanding of website accessibility principles and user experience best practices. Comfortable operating in a hybrid environment and collaborating with a range of stakeholders.