Regional Sales Director

The Marketing Centre provides part‑time experienced Marketing Directors to businesses across the UK. The team consists of over 90 directors who work for clients on a permanent part‑time basis. We value diverse perspectives and encourage applicants from all backgrounds to apply.

The role of Regional Director focuses on four main strands:
Business Development & Distribution, Sales, Clients, and Team.

• Leads are generated from both central marketing campaigns and regional activity, with a significant proportion coming from referrals.
• Coordinate all regionally based business development activity.
• Motivate and focus the business development activity of your team members.
• Become the face of The Marketing Centre within the region and build knowledge and presence among the region’s business community.
• Build strong relationships with distribution partners within the region.

• Primary point of contact for any new business lead.
• Responsible for sales conversion within your region.
• Manage the sales process, meeting setting, admin, and follow‑up to secure the business.
• Manage the getting‑started process and obtain signed contracts.
• Manage the relationship for your region with central telemarketing and the marketing team.
• Ensure the CRM is accurate for your region (Hub Spot).
• Take an active role on Linked In and the Marketing Centre content generation.

• Build relationships with all clients in the region, targeting an average 18‑month lifespan.
• Ensure each client receives value from their Marketing Director and their relationship with The Marketing Centre.
• Manage Marketing Directors within each client and ensure there is an appropriate work plan.
• Manage successful “bedding‑in” of new clients, including monthly calls and regular review meetings.

• Quarterly one‑on‑one with each Marketing Director – build and monitor goals with each team member.
• Frequent ad‑hoc calls to the Marketing Directors to offer support.
• Help the team to have work plans in place for all clients.
• Encourage and support team members to work a minimum of two days per month on business‑development activity to build the team portfolio.
• Responsibility for regional team meetings and delivery of training/coaching on a monthly basis.
• Encourage attendance at TMC conferences.
• Build the team to an optimum 12‑15 Marketing Directors.
• Manage capacity and utilisation of the team to 60 %–75 %.
• Manage the skill‑set mix on the team to reflect requirements in your region.
• Contribute to the recruitment process for the region.
• Monitor, review and report on the team’s invoicing of clients on a monthly basis.

• Leadership ability.
• Relationship development skills.
• Consultative selling approach.
• Ability to motivate and enthuse others.
• An entrepreneurial mind‑set.

• An understanding of business issues – especially SME and entrepreneur mind‑set.
• Varied sector background to give a broad base of experience.
• Ideally qualified to MBA level.
• Experience of taking a business through a sale/exit process.
• Sound understanding of marketing.
• Motivated by winning and achieving results.
• A self‑starter, with lots of energy and drive.
• Successful handling of multiple client relationships.