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Marketing Executive

Job in Birmingham, West Midlands, B1, England, UK
Listing for: M& S
Full Time position
Listed on 2026-01-15
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Communications, Social Media Marketing, Branding Specialist / Ambassador
Job Description & How to Apply Below

We are looking for a proactive and creative Marketing Executive to join the M&S Opticians team. This role is integral to supporting our marketing function, ensuring brand consistency and delivering engaging campaigns across multiple channels. You will work closely with internal teams and store colleagues to bring our brand to life and drive customer engagement.

Responsibilities
  • Point of Sale Management:
    Coordinate and manage point-of-sale (POS) orders for stores, ensuring timely delivery and brand compliance. Liaising with our print agency to manage stock levels of marketing materials.
  • Branch Support:
    Respond to branch queries regarding marketing campaigns, promotions and available materials.
  • Social media:
    Create and post engaging content across social media platforms, ensuring alignment with M&S Opticians brand guidelines.
  • Brand Ambassador:
    Uphold and champion brand standards across all marketing activities and communications.
  • Campaign Input & Delivery:
    Contribute ideas to brand campaigns and assist in their execution and delivery.
  • Cross-Department

    Collaboration:

    Liaise with teams such as Finance and Professional Services to set up and deliver campaigns effectively.
  • Training Support:
    Assist in training in store staff on marketing materials and how to use them effectively.
  • Marketing Campaign Support:
    Regularly contribute to marketing activities across the department and provide support to the Head of Marketing and Marketing Manager.
    This role is perfect for someone looking for their next marketing challenge in a fast pace, retail marketing environment, or a recent marketing graduate. You will be a strong communicator with creative flair and a passion for marketing and social media.
Qualifications
  • Strong communication skills with the ability to build relationships across teams.
  • Proficient in copywriting with excellent attention to detail.
  • Highly organised and able to manage multiple projects with tight deadlines.
  • Creative mindset with a passion for brand storytelling.
  • Committed to being a brand ambassador and maintaining brand integrity.
  • Experience with design and editing tools such as Canva, Cap Cut, and social media tools such as Meta business suite or similar software is advantageous.
  • Enjoys learning about and using social media platforms to engage audiences.
Benefits
  • Competitive salary
  • Company pension
  • Company sick pay
  • Employee discount schemes
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