Marketing Campaigns Manager

Marketing Campaigns Manager katiebard
• Birmingham

A market-leading, high-growth organisation is seeking an ambitious Marketing Campaigns Manager to spearhead bold, insight-driven campaigns that fuel growth, deepen engagement, and elevate brand presence.

This is a high-impact opportunity for a commercially minded, hands‑on marketer who thrives on turning big ideas into standout multi‑channel campaigns, from initial concept through to launch, optimisation, and measurable results. At the centre of a fast‑paced marketing function, you’ll shape how the brand comes to life across email, social, paid media, and content. Working in close partnership with design, UX, and commercial teams, you’ll deliver creative, data‑led campaigns that not only capture attention but drive real performance.

• Own the planning, creation and delivery of high‑impact multi‑channel campaigns across email, social, paid media and content.
• Build campaign calendars, journeys and workflows that drive lead gen, engagement and retention.
• Manage campaigns end‑to‑end from briefing and copy to launch, optimisation and performance reporting.
• Collaborate with UX, Design, Marketing and Sales to ensure integrated, aligned campaign delivery.
• Lead audience segmentation and targeting across B2B and B2C.
• Keep campaigns on track through strong timeline, approval and quality management.
• Champion the brand, protecting tone of voice and embedding a Product‑Led Growth mindset.
• Provide clear creative direction and briefs to designers, agencies and content partners.
• Use GA4, Hub Spot, Looker (or similar) to analyse performance, support CRO and maximise ROI.

• 3+ years of hands‑on experience in campaign, digital or multi‑channel marketing.
• Proven track record delivering end‑to‑end email, social and digital campaigns that drive results.
• Confidence when leading creative briefs while ensuring strong brand consistency across all touchpoints.
• Excellent communication skills – strong written, visual and verbal abilities.
• A data‑driven mindset with a passion for optimisation and continuous improvement.

If you have any queries about the role, contact Alice on . If you are already registered with Katie Bard, please contact your consultant directly.

Katie Bard is an Equal Opportunities Employer. Katie Bard will manage your application in accordance with GDPR and the Data Protection Act 2018, and in line with the Employment Agencies and Employment Businesses Regulations 2003. Please refer to the privacy notice on our website for further details on how we manage your data. If your application is successful, we will contact you and handle your personal information in line with GDPR guidelines.

If unsuccessful, your application and associated data will be deleted within six weeks.