B2B Marketing Manager

Survey Solutions is a leading engineering surveyor specialising in land, measured building and underground utility surveys as well as monitoring and site engineering schemes. We have a network of nine offices with our teams of surveyors and engineers working on some of the UK’s major construction and infrastructure developments.

We are looking to appoint a Marketing Manager to join Survey Solutions at our Birmingham head office on a full-time basis.

This position will help the marketing department achieve its short-, medium- and long-term goals by delivering impactful and targeted marketing campaigns across existing and potential clients within the UK construction sector.

You will have experience in a B2B marketing with a strong interest and passion in digital marketing. You will be confident working across various departments of the business including regional operation teams and our business development and sales teams.

• Responsible for driving multi-channel campaigns
• Driving increase in Sales inquiries (SQLs)
• Develop, Manage, and maintain multi touch attribution and real-time customer/prospect journey mapping
• Create long form content that can be used in web, social, press and media channels to drive thought leadership
• Drive implicit brand awareness through press coverage by seeding national trade and industry press with stories that are about the projects and engineering challenges we help to solve.
• Maximise ROI of marketing spend.

• Experience of marketing within the UK construction/civil engineering industry.
• An understanding and experience of marketing and sales funnels and using insights and analysis to drive effective decision making
• Working alongside operations, sales and business development teams as well as agency partners
• Good working knowledge of email marketing platforms (Hubspot, Pardot, Dynamics etc) as well as digital marketing tools for SEO, websites and social media.
• Experience of launching digital marketing campaigns (SEO, advertising) including campaign analysis.
• Creation and implementation of content marketing strategies to boost engagement and interaction with the Survey Solutions brand.

• Excellent communication skills both written and verbal
• Confident, professional and positive when working with both internal stakeholders and agency partners.
• Excellent time management and organisation skills to manage multiple activities at a time.
• Creative, analytical and data driven.
• Competent in main Microsoft software packages including Word, Excel and PowerPoint.
• A passion for digital marketing and marketing automation.
• Inquisitive with the ability to drive change and improvements.

• Right to work in the UK.
• Full UK driving license.
• Degree, diploma or qualification in a Marketing related field

• 24 days leave plus bank holidays, increasing for years of service up to 30 days
• Company sick pay
• Life assurance
• Birthday gifts
• Long service awards
• Flexible working hours
• Company loans
• Flexible holidays
• Mental health & wellbeing schemes, including access to counselling and an employee assistance programme