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Events Coordinator

Job in Birmingham, West Midlands, B1, England, UK
Listing for: Alliance Automotive Group
Full Time position
Listed on 2026-09-12
Job specializations:
  • Marketing / Advertising / PR
    Event Management & Planning
Salary/Wage Range or Industry Benchmark: 25000 - 35000 GBP Yearly GBP 25000.00 35000.00 YEAR
Job Description & How to Apply Below
Alliance Automotive Group UK & Ireland is a leading distributor of passenger and commercial vehicle parts to motor factors, garages, franchise networks and public services throughout the UK and Ireland. Our strategically designed network, supported by acquisitions, positions us as a market leader in providing automotive parts distribution services to the aftermarket.

Supported by a top-tier logistics network comprising over 300 local stores, 20 Regional Distribution Centres, our state-of-the-art 1 million square foot National Distribution Centre, and a workforce of over 6,000 colleagues, our business model prioritises maintaining an extensive and readily available product range to uphold the quality of our service offerings.

Job Title:

Events Coordinator

Job Summary We are seeking a proactive, highly organised and self-motivated Events Coordinator to support the logistics, coordination, and execution of a diverse range of automotive events.

The role involves both exhibiting at external automotive events and supporting the planning and delivery of events hosted by Alliance Automotive Group. You will work across multiple systems, teams, and stakeholders, ensuring seamless communication, accurate information gathering, and strong on-the-day execution.

This is a hands-on role suited to someone who takes initiative, identifies what needs doing without constant instruction, and confidently drives tasks forward from start to finish.

Key Responsibilities Event Delivery & Coordination Support the planning, logistics, and execution of both hosted and external automotive events

Attend (as required) exhibitions, trade shows, and networking events as a company representative

Coordinate event setup, stand preparation, branding, and materials

Manage event schedules, deadlines, and planning checklists

Engagement & Representation Act as a confident and professional representative of the business at events (as required)
Engage with customers, suppliers, partners, and industry contacts in a professional manner

Gather leads, feedback, and key event intelligence

Support relationship building with new and existing contacts

Communication & Administration Liaise with internal teams, external suppliers, and event agents

Maintain clear communication across multiple stakeholders

Collate and organise event data, attendee information, and feedback

Use multiple systems and platforms to track event activity and outcomes

Initiative & Ownership Proactively identify upcoming events and opportunities

Take ownership of assigned events from planning through to completion

Problem-solve on-site issues independently and efficiently

Continuously look for ways to improve event delivery and engagement

Essential

Experience in events, automotive, marketing, or customer engagement roles

Strong communication skills, confident speaking and written communications to a wide range of people

Highly organised with excellent attention to detail

Self-starter with the ability to work independently

Comfortable managing multiple tasks and events simultaneously

Positive, proactive, “get things done” attitude

Willingness to travel and attend events outside standard working hours when required

Desirable

Familiarity with CRM systems, event platforms, or data tracking tools

Experience working in fast-paced, dynamic environments

Room to grow within a developing events and marketing function

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Alliance Automotive Group is an equal opportunities employer.
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