Category Insights Manager

• Drive category growth through actionable shopper insights.
• Influence strategy with data-led recommendations.

a well-established FMCG business with a portfolio of market-leading brands, known for its innovative approach and strong presence across multiple categories, based in West Midlands.

• Analyse market data to identify trends, opportunities, and risks within relevant categories.
• Deliver actionable insights to support marketing strategies and campaigns.
• Collaborate with internal teams to align category insights with overall business objectives.
• Present findings and recommendations to stakeholders in a clear and compelling manner.
• Monitor competitor activity and industry developments to inform strategic decisions.
• Develop and maintain relationships with key stakeholders to ensure alignment on goals and objectives.
• Utilise data visualisation tools to create impactful reports and presentations.
• Continuously refine data collection and analysis processes for improved efficiency and accuracy.

A successful Category Insights Manager should have:

• A strong background in market analysis and data interpretation.
• Experience working in the marketing or agency sector.
• Excellent communication and presentation skills.
• Proficiency in using data visualisation and analytics tools.
• The ability to work collaboratively with cross-functional teams.
• A proactive approach to identifying trends and opportunities.

• A permanent position based in the West Midlands.
• A competitive salary, dependent on the level of experience.
• Additional benefits to support your professional journey.

Category Insights Manager
• West Midlands, England