Business Development Manager

Location:
Birmingham (Hybrid – 3 days office / 2 days home)

Salary: £100,000 per annum

Car Allowance: £680 per month Car Lease Allowance OR £730 per month Car Cash Allowance

Pension: 5% employer contribution

Annual leave: 28 days annual leave (excluding public holidays)

Travel:
Yes 20% travel to and from other sites around the midlands area and adhoc travel to Europe

Medical Cover:
Family Medical Cover

* The ideal candidate for this role will have a background in the Automation or Warehouse sector*

We are seeking a driven and commercially astute Business Development Manager (BDM) to play a pivotal role in identifying, developing, and transferring new business opportunities within the warehousing sector.

Working closely with Marketing and Sales, you will share market insights, generate high-quality leads, and help shape future growth. This is a strategic position focused on sustainable growth, brand elevation, and early engagement with senior customer stakeholders.

• Execute strategic business development initiatives within the warehousing sector
• Proactively identify new business opportunities and drive lead generation
• Develop and manage target account lists across designated verticals
• Prepare high-level ROM (Rough Order of Magnitude) estimates prior to formal Sales handover
• Build and maintain strong relationships with clients, partners, and consultants
• Engage senior decision-makers early to position the company’s value proposition
• Identify key stakeholders and assess their role in the buying process
• Ensure seamless handover of qualified leads to Sales and Sales Engineering
• Conduct market research and competitive analysis to inform business development strategy
• Identify market trends and translate insights into actionable growth plans
• Collaborate with Marketing and Sales to generate and qualify MQL and SQL leads
• Enhance brand awareness and drive interest in solutions
• Represent the company at trade shows, networking events, and industry forums
• Manage targeted lead generation campaigns and digital initiatives
• Design and optimise channel and vertical market structures
• Develop and implement integrator partner programmes
• Coach and mentor Business Development colleagues
• Promote continuous professional development through training and mentoring

• Strong commercial acumen, including ROI, payback period, and NPV analysis
• Proven experience building sales pipelines in complex B2B environments
• Ability to visit customer sites, identify opportunities, and engage senior leadership
• Excellent networking and relationship-building skills
• A strategic mindset with a long-term growth focus
• Self-motivation, proactivity, and a results-driven approach
• Strong organisational skills and the ability to manage multiple priorities
• Experience conducting market research and translating insights into strategy
• Knowledge of digital marketing and communications
• Experience owning demand generation via digital tools, email, and social media
• Ability to develop solution-focused campaigns to maximise engagement
• Understanding of digital optimisation across website, social media, and marketing technology
• Experience transitioning from traditional media to interactive digital communications