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Regional Account Manager - Midlands

Job in Tyseley, Birmingham, West Midlands, B1, England, UK
Listing for: The Advocate Group
Full Time position
Listed on 2026-06-12
Job specializations:
  • Sales
    Outside Sales, Business Development, Sales Representative
Salary/Wage Range or Industry Benchmark: 60000 - 80000 GBP Yearly GBP 60000.00 80000.00 YEAR
Job Description & How to Apply Below
Location: Tyseley

Regional Account Manager

Field Based - Midlands. Competitive Salary + Car Allowance + Bonus.

Are you an experienced Sales professional with a passion for the drinks industry? Do you have a proven track record in acquiring new business and managing relationships within the On Trade market? If you're ready to join a leading cider company at the forefront of the industry, we want to hear from you!

Key Responsibilities
  • Promote the company's products to On-Trade customers within a designated geographic region.
  • Manage and achieve sales targets across regional routes to market.
  • Collaborate with business unit and national account managers to foster relationships with key senior and regional personnel within national routes to market.
  • Identify and pursue opportunities to onboard new outlet stockists for the company's portfolio.
  • Build and maintain strong relationships with field sales teams in the region to enhance the company's visibility and presence.
  • Ensure that routes to market and outlets are equipped with the necessary tools, materials, and displays to properly showcase and serve the company's products.
  • Maintain and update the company's CRM database to ensure accurate and current knowledge of brand distribution across outlets.
  • Oversee relationships with smaller, directly supplied customers, including independent outlets, within the assigned area.
About You
  • Prior experience in a related industry.
  • Strong understanding of the current market trends.
  • Results-oriented with a proven track record of achieving goals.
  • Confident and approachable with strong interpersonal skills.
  • Proficient in using Microsoft Office and comfortable with basic computer applications.
  • Able to identify and capitalise on business growth opportunities.
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