Sales Optimisation Manager

Help turn sales strategy into practical, lasting change  Sales Optimisation Manager in our small and medium business (SMB) organisation, you'll connect wider business transformation with improvements in how our contact-centre and desk-based sales teams work across new business, retention and digital sales. In a fast-moving environment, you'll turn frontline insight and business priorities into clear plans that improve sales performance and customer experience.

Reporting to the Sales Director, you'll prioritise, coordinate and embed change at pace, balancing immediate opportunities with long-term transformation rather than managing day-to-day sales performance. You'll bring sales leaders and teams across the business together to improve processes, tools and ways of working, tracking lasting benefits in conversion, productivity, customer experience and cost to serve. This is a new role-an opportunity to shape your approach and combine strategic thinking with hands-on delivery.

• Turn business strategy into a prioritised change plan, responding quickly to emerging business and frontline needs and making timely, informed decisions and clear recommendations on where to focus effort for greatest impact.
• Use data and frontline insight to uncover opportunities to simplify processes, make better use of technology and improve customer experience.
• Bring sales leaders and cross-functional teams together to design, trial and coordinate improvements, building agreement quickly, maintaining momentum and agreeing success measures before wider rollout.
• Embed lasting change by planning delivery, helping sales leaders introduce new ways of working and sharing successful approaches across teams and locations.
• Track and sustain gains in conversion, productivity, customer experience and cost to serve, adapting improvements while maintaining sales quality and meeting BT governance, customer, data, privacy and regulatory requirements.
• Experience managing projects that deliver change or transformation at pace, with the organisational skills to prioritise activity, coordinate delivery and maintain focus on commercial outcomes.
• Communication and stakeholder management skills at all levels, including explaining change clearly, facilitating discussions and resolving conflict to build agreement around business priorities.
• A sales background and commercial awareness, with an understanding of how sales teams work and how changes can improve performance while protecting customer experience.

• Experience in telecommunications.
• Experience in the SMB market, ideally across multiple sales channels

In Sales and Commercial, we're building one of the biggest and best sales teams in the country. We've got big ambitions to develop a team that has the right ability and will to win. Central to our ambitions are;

• Using our unparalleled expertise to bring first class solutions to market and offer a compelling value proposition to our customers that's unmatched by our competitors
• Developing a highly skilled, highly efficient sales powerhouse through competitive pricing, an optimised channel model and best in class tools
• Relentless pursuit of a high-performance culture founded on clear career progression and the drive and determination to become the UK's best sales force

Join us at a pivotal moment for BT Business. We are executing a multi-year transformation to restore growth, modernise at scale and unlock new markets beyond connectivity. Our ambition is clear - return to sustainable revenue and EBITDA growth, strengthen our market position, and deliver meaningful shareholder value through disciplined execution and bold reinvention. We are fundamentally reshaping the business -…