Set Piece Coach - Men's First Team

Birmingham City Football Club is on the rise.

With an incredible history dating back to 1875, Birmingham City Football Club is part of an exciting period of accelerated growth and modernisation, and is playing it’s part in once-in-a-generation opportunity to support the transformation of England’s second city as part of the Sports Quarter project.

Birmingham City Football Club is seeking an innovative and detail driven Set Piece Coach to join the Men’s First Team technical staff.

This is a specialist coaching role responsible for driving excellence in both attacking and defensive set‑piece performance, contributing directly to match outcomes and the Club’s competitive ambitions.

Working closely with the First Team Manager and wider performance staff, you will lead the design, delivery and evolution of set‑piece strategy, ensuring Birmingham City FC remains progressive, prepared and tactically sharp across all phases of the game.

This is a high‑impact role within an elite football environment, requiring strong tactical insight, coaching presence and the ability to translate analysis into clear, effective on‑pitch outcomes.

The First Team Set Piece Coach will take ownership of all set‑piece planning and delivery across the First Team programme. You will analyse upcoming opponents, develop innovative routines tailored to the squad’s strengths, and deliver high‑quality coaching sessions that maximise performance in both attacking and defensive situations.

You will also play a key role on matchdays, providing real‑time insight and tactical adjustments while maintaining a clear understanding of trends and developments across elite football.

• Analyse upcoming opponents’ set‑piece tendencies, identifying strengths, weaknesses and tactical opportunities
• Design and implement defensive strategies to counter opposition set‑piece threats
• Deliver clear coaching around positioning, marking assignments and defensive organisation
• Study high‑performing set‑piece trends across domestic and international competitions
• Develop and maintain a creative database of attacking set‑piece routines tailored to squad strengths
• Plan and lead specialist set‑piece sessions within the weekly training schedule
• Deliver high‑intensity coaching sessions with strong attention to detail and clarity
• Work closely with the First Team Manager to structure the training week and integrate set‑piece work effectively

• Provide leadership and tactical insight on matchdays, including pre‑game preparation and in‑game analysis
• Analyse opposition defensive structures in real time and recommend adjustments
• Support players individually to improve technical execution in set‑piece situations
• Maintain detailed databases of team set‑piece performance and opposition analysis
• Use video and data analysis tools to evaluate effectiveness and refine strategies
• Provide key performance insights and metrics to the Sporting Director and senior leadership
• Stay up to date with evolving set‑piece innovations across elite football

• UEFA A Licence (essential)
• Enhanced DBS Check
• First Aid in Emergency Football (EFAiF) certification

• Strong technical and tactical understanding of elite football
• Proven experience designing and delivering set‑piece strategies within a first‑team environment
• Experience working within high‑performance, elite sporting environments
• Up‑to‑date knowledge of trends across the Premier League, Championship and European football
• Experience using data and video analysis to inform decision‑making
• Proficiency with analysis software such as Hudl Studio and Wyscout

• Passionate about player development and performance improvement
• Strong communicator, able to build trust with players and staff
• Detail‑focused, organised and adaptable
• High levels of professionalism and confidentiality
• Open to feedback and continuous improvement
• Loyal, committed and aligned with the Club’s values

• Applicants must hold a full UK driving licence
• All successful applicants will be subject to enhanced DBS and safeguarding…